Sweet ideas: How the sensory experience of sweetness impacts creativity

IF 3.4 2区 管理学 Q2 MANAGEMENT
Lidan Xu , Ravi Mehta , JoAndrea Hoegg
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引用次数: 4

Abstract

The importance of creativity to organizations is significant, ergo, scholars have begun to investigate how sensory elements in the workplace might impact creative performance. Our research examines effects of the sensory experience of taste, specifically sweetness, on creativity. Using a range of real taste tests and imagination tasks, we demonstrate that sweet taste facilitates creative performance. We argue that this is because sweet taste, as a positive implicit affective cue, increases cognitive flexibility and creativity independent of the elicitation of positive emotions. However, when the positive associations of sweet taste are externally overridden, such as when health risks are made salient, the positive impact of sweet taste on creativity is attenuated. We further demonstrate that sensory experience of sweetness increases performance on related tasks that require cognitive flexibility, but does not increase performance on non-creative tasks.

甜蜜的想法:甜蜜的感官体验如何影响创造力
创造力对组织的重要性是显著的,因此,学者们已经开始研究工作场所的感官因素如何影响创造性表现。我们的研究考察了味觉的感官体验,特别是甜味对创造力的影响。通过一系列真实的味觉测试和想象任务,我们证明了甜味有助于创造性的表现。我们认为,这是因为甜味作为一种积极的内隐情感暗示,增加了独立于积极情绪激发的认知灵活性和创造力。然而,当甜味的积极联系被外部覆盖时,例如当健康风险变得突出时,甜味对创造力的积极影响就会减弱。我们进一步证明,甜味的感官体验会提高需要认知灵活性的相关任务的表现,但不会提高非创造性任务的表现。
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来源期刊
CiteScore
8.90
自引率
4.30%
发文量
68
期刊介绍: Organizational Behavior and Human Decision Processes publishes fundamental research in organizational behavior, organizational psychology, and human cognition, judgment, and decision-making. The journal features articles that present original empirical research, theory development, meta-analysis, and methodological advancements relevant to the substantive domains served by the journal. Topics covered by the journal include perception, cognition, judgment, attitudes, emotion, well-being, motivation, choice, and performance. We are interested in articles that investigate these topics as they pertain to individuals, dyads, groups, and other social collectives. For each topic, we place a premium on articles that make fundamental and substantial contributions to understanding psychological processes relevant to human attitudes, cognitions, and behavior in organizations. In order to be considered for publication in OBHDP a manuscript has to include the following: 1.Demonstrate an interesting behavioral/psychological phenomenon 2.Make a significant theoretical and empirical contribution to the existing literature 3.Identify and test the underlying psychological mechanism for the newly discovered behavioral/psychological phenomenon 4.Have practical implications in organizational context
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