Determinants of Intention to Revisit in Hospitality Industry: A Cross-Cultural Study Based on Globe Project

IF 1.8 Q3 BUSINESS

Journal of International Consumer Marketing Pub Date : 2023-03-27 DOI:10.1080/08961530.2023.2192537

A. Nazarian, M. Shabankareh, Alireza Ranjbaran, Narges Sadeghilar, P. Atkinson

引用次数: 3

查看原文本刊更多论文

酒店行业重新审视意愿的决定因素:基于环球项目的跨文化研究

本文章由计算机程序翻译，如有差异，请以英文原文为准。

求助全文

约1分钟内获得全文求助全文

来源期刊

Journal of International Consumer Marketing BUSINESS-

CiteScore

7.60

自引率

6.10%

发文量

期刊介绍： The Journal of International Consumer Marketing examines consumer and organizational buyer behavior on a cross-cultural/national and global scale combining up-to-date research with practical applications to help you develop an action plan for successful marketing strategy development. Business professionals, policymakers, and academics share insights and "inside" information on a wide range of cross-cultural marketing issues, including international business customs, negotiating styles, consumer brand loyalty, price sensitivity, purchasing and leasing, consumer satisfaction (and dissatisfaction), and advertising.