New tourist needs and perceptions on sustainability during the pandemic: An analysis of Paracas National Reserve, Peru

IF 1.2 Q4 BUSINESS
Marjorie Riofrio-Carbajal, Heber Luis Olavarria-Benavides, Daniel Amadeo Robles-Fabian, Franklin Cordova-Buiza
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引用次数: 4

Abstract

Tourism has shown relevance worldwide due to its economic and social significance. However, the pandemic has given rise to new perspectives on sustainable development. Thus, it is vital to identify new tourist needs and impressions about tourist attractions. The Paracas National Reserve attracts thousands of people yearly and seeks to protect the marine-coastal ecosystems home to extraordinary biological diversity. The study aims to define the perception of sustainability and the emerging needs of tourists from Lima, the capital of Peru, when visiting the Paracas National Reserve during the pandemic. The paper is non-experimental, quantitative, explanatory, and transversal research. A survey was applied to 83 respondents from Lima who had visited the Paracas National Reserve before and during the pandemic. For data collection, the survey technique with Google Forms was used; quantitative data were analyzed using MS Excel. The findings show that 88% of tourists prefer to travel with family or friends, 88.24% consider it essential to reduce the number of groups, 69.41% value social distancing, 60.2% note that the Reserve is well attended, 75.9% are satisfied with the activities carried out, and 94% find it a professional and entertaining experience. It is concluded that tourists from Lima are aware of valuing the biodiversity of the Paracas National Reserve during the pandemic and care for its environment. In addition, they care about staying healthy, considering all the recommended protocols.
大流行期间新的旅游需求和对可持续性的看法:秘鲁帕拉卡斯国家保护区的分析
旅游业由于其经济和社会意义而在世界范围内显示出相关性。然而,这一流行病使人们对可持续发展产生了新的看法。因此,确定新的旅游需求和对旅游景点的印象是至关重要的。帕拉卡斯国家保护区每年吸引成千上万的游客,旨在保护拥有非凡生物多样性的海洋-沿海生态系统。该研究旨在确定来自秘鲁首都利马的游客在大流行期间访问帕拉卡斯国家保护区时对可持续性的看法和新出现的需求。本文是非实验性、定量、解释性、横向研究。对83名来自利马的受访者进行了调查,他们在大流行之前和期间访问了帕拉卡斯国家保护区。数据收集采用谷歌表格调查技术;定量数据采用MS Excel进行分析。调查结果显示,88%的游客更喜欢与家人或朋友一起旅行,88.24%的人认为必须减少团体数量,69.41%的人重视社会距离,60.2%的人注意到保护区的人很多,75.9%的人对所开展的活动感到满意,94%的人认为这是一次专业和娱乐的体验。结论是,来自利马的游客意识到在疫情期间重视帕拉卡斯国家保护区的生物多样性,并关心其环境。此外,考虑到所有推荐的方案,他们关心保持健康。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
Innovative Marketing
Innovative Marketing Economics, Econometrics and Finance-Economics, Econometrics and Finance (miscellaneous)
CiteScore
2.50
自引率
9.10%
发文量
58
审稿时长
9 weeks
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