Audiovisual policy transfer between Mercosur and the European Union has gone offtrack

IF 1.3 3区文学 Q2 COMMUNICATION

International Communication Gazette Pub Date : 2021-12-20 DOI:10.1177/17480485211052169

M. Fernandes, Jan Loisen, Karen Donders

引用次数: 0

Abstract

This article analyses the Audiovisual Mercosur Program as a case of policy transfer between Mercosur and the European Union. A qualitative document analysis, expert interviews and the use of policy transfer theory and its constraints made possible the critical evaluation of the program and its impacts. By focusing on the constraints that led to an incomplete and uninformed transfer, we were able to identify an alignment between the underlying ideas of audiovisual policies in Mercosur and the European Union, but also inadequate governance within Mercosur, unbalanced interests between the two trade blocks, and a lack of policy learning. As a result, the transfer of European Union policies reproduced well-documented failures of the European Union's internal market policies relating to the audiovisual sector.

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南方共同市场和欧盟之间的视听政策转移已经偏离轨道

本文将南方共同市场视听计划作为南方共同市场与欧盟政策转移的一个案例进行分析。定性文件分析、专家访谈以及政策转移理论及其约束的使用，使对该计划及其影响的批判性评估成为可能。通过关注导致不完整和不知情转移的制约因素，我们能够确定南方共同市场和欧盟视听政策的基本理念之间的一致性，但也发现南方共同市场内部治理不足、两个贸易区块之间的利益不平衡以及缺乏政策学习。因此，欧洲联盟政策的转移再现了欧洲联盟与视听部门有关的内部市场政策的失败。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

International Communication Gazette COMMUNICATION-

CiteScore

4.40

自引率

5.30%

发文量

期刊介绍： International Communication Gazette is a major international, peer-reviewed journal. It aims to contribute to a fuller knowledge and understanding of: -the structures and processes of international communication -the regulatory regimes in the field of international communication -the interaction between international and national flows of communication -the complexities of intercultural communication across national borders The International Communication Gazette seeks contributions that are international comparative in scope. The journal aims, wherever possible, to publish work by authors with an international reputation and contributions that are of interest to international audiences. The journal: -invites contributions that focus on international issues in the field of communication studies -seeks contributions comparing two or more countries or regions and only accept contributions on national issues in case the global significance of such issues is paramount -draws on high quality work from the international community of communication researchers -encourages innovative approaches to theoretical and methodological developments in the communications field -ensures that articles are written in transparent terminology and lucid style to render them accessible across the borders of specific disciplines