Smog risk perception, corporate social responsibility, and green innovation: evidence from China

IF 4.1 Q2 MANAGEMENT

Social Responsibility Journal Pub Date : 2023-01-03 DOI:10.1108/srj-06-2021-0249

Zonghua Liu, Yulang Guo, Ming Zhang, Tianping Mao

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Abstract

Purpose The purpose of this study is to investigate the main effect of top executive smog risk perception on green innovation and to examine the mediating role of corporate social responsibility (CSR) in the positive relationship between smog risk perception and green innovation along with the moderating role of smog knowledge. Design/methodology/approach A theoretical framework is developed based on the upper echelons theory to argue that top executive smog risk perception can be closely related to green innovation. Hierarchical analysis is conducted using a sample of eight firms in China. Findings Hypothesis testing indicates that physical health risk perception and mental health risk perception positively affect green innovation, and that these effects are positively mediated by CSR. In addition, smog knowledge moderates the relationship between physical health risk perception and green innovation. Research limitations/implications The findings extend current studies on green innovation by highlighting the role of top executives’ perceptions beyond studying top executives’ attributes. The findings suggest that top executives should actively respond to smog pollution and fulfill CSR. Originality/value Previous studies have suggested that top executives’ demographic characteristics are the determining factors of green innovation. This empirical paper fills a gap in the literature by exploring the impact of top executive smog risk perception on green innovation within the framework of the upper echelons theory.

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烟雾风险感知、企业社会责任与绿色创新——来自中国的证据

本研究的目的是探讨高层管理者雾霾风险感知对绿色创新的主要影响，考察企业社会责任在雾霾风险感知与绿色创新之间的正向关系中的中介作用，以及雾霾知识的调节作用。设计/方法/途径基于高层理论，构建了一个理论框架，论证高层管理者的雾霾风险感知与绿色创新密切相关。本文以中国八家企业为样本进行了层次分析。研究发现:假设检验表明，身体健康风险感知和心理健康风险感知对绿色创新有正向影响，并且社会责任对二者有正向中介作用。此外，雾霾知识调节了身体健康风险感知与绿色创新之间的关系。研究局限/启示研究结果通过强调高管感知在研究高管属性之外的作用，扩展了目前对绿色创新的研究。研究结果表明，企业高管应积极应对雾霾污染，履行企业社会责任。原创性/价值先前的研究表明，高管的人口特征是绿色创新的决定因素。本文在高层理论的框架下，探讨了高层管理者雾霾风险感知对绿色创新的影响，填补了文献的空白。

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来源期刊

Social Responsibility Journal MANAGEMENT-

CiteScore

7.30

自引率

6.20%

发文量

期刊介绍： The Social Responsibility Journal, the official journal of the Social Responsibility Research Network, is interdisciplinary in its scope and encourages submissions from any discipline or any part of the world which addresses any element of the journal''s aims. The journal encompasses the full range of theoretical, methodological and substantive debates in the area of social responsibility. Contributions which address the link between different disciplines and / or implications for societal, organisational or individual behavior are especially encouraged. The journal publishes theoretical and empirical papers, speculative essays and review articles. The journal also publishes special themed issues under the guidance of a guest editor. Coverage: Accountability and accounting- Issues concerning sustainability- Economy and finance- Governance- Stakeholder interactions- Ecology and environment- Corporate activity and behaviour- Ethics and morality- Governmental and trans-governmental regulation- Globalisation and disintermediation- Individuals and corporate citizenship- Transparency and disclosure- Consumption and its consequences- Corporate and other forms of organization