{"title":"Lions, and Tigers, and Implicit Measures, Oh My! Implicit Assessment and the Valence vs. Threat Distinction","authors":"David S. March, M. Olson, L. Gaertner","doi":"10.1521/soco.2020.38.supp.s154","DOIUrl":null,"url":null,"abstract":"Physically threatening objects are negative, but negative objects are not necessarily threatening. Moreover, responses elicited by threats to physical harm are distinct from those elicited by other negatively (and positively) valenced stimuli. We discuss the importance of the threat versus valence distinction for implicit measurement both in terms of the activated evaluation and the design of the measure employed to assess that evaluation. We suggest that accounting for the distinct evaluations of threat and valence better enable implicit measures to provide understanding and prediction of subsequent judgement, emotion, and behavior. Implicit Assessment and the Valence vs. Threat Distinction 3 We recently argued that the mind uniquely evaluates threatening stimuli relative to other negatively (and positively) valenced stimuli (March, Gaertner, & Olson, 2018a, b). Based on this evaluative difference, we suggest that the distinction between physical threat (the potential to cause injury or death) and valence (the evaluative continuum from negative to positive) is important in the interpretation of indirect measures as they relate to human evaluative responses, and that existing measures differ in their propensity to uncover threat responses versus evaluative responses.","PeriodicalId":48050,"journal":{"name":"Social Cognition","volume":" ","pages":""},"PeriodicalIF":1.2000,"publicationDate":"2020-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"5","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Social Cognition","FirstCategoryId":"102","ListUrlMain":"https://doi.org/10.1521/soco.2020.38.supp.s154","RegionNum":4,"RegionCategory":"心理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"PSYCHOLOGY, SOCIAL","Score":null,"Total":0}
引用次数: 5
Abstract
Physically threatening objects are negative, but negative objects are not necessarily threatening. Moreover, responses elicited by threats to physical harm are distinct from those elicited by other negatively (and positively) valenced stimuli. We discuss the importance of the threat versus valence distinction for implicit measurement both in terms of the activated evaluation and the design of the measure employed to assess that evaluation. We suggest that accounting for the distinct evaluations of threat and valence better enable implicit measures to provide understanding and prediction of subsequent judgement, emotion, and behavior. Implicit Assessment and the Valence vs. Threat Distinction 3 We recently argued that the mind uniquely evaluates threatening stimuli relative to other negatively (and positively) valenced stimuli (March, Gaertner, & Olson, 2018a, b). Based on this evaluative difference, we suggest that the distinction between physical threat (the potential to cause injury or death) and valence (the evaluative continuum from negative to positive) is important in the interpretation of indirect measures as they relate to human evaluative responses, and that existing measures differ in their propensity to uncover threat responses versus evaluative responses.
期刊介绍:
An excellent resource for researchers as well as students, Social Cognition features reports on empirical research, self-perception, self-concept, social neuroscience, person-memory integration, social schemata, the development of social cognition, and the role of affect in memory and perception. Three broad concerns define the scope of the journal: - The processes underlying the perception, memory, and judgment of social stimuli - The effects of social, cultural, and affective factors on the processing of information The behavioral and interpersonal consequences of cognitive processes.