Why do tourists use public transport in Korea? The roles of artificial intelligence knowledge, environmental, social, and governance, and sustainability

IF 4.3 3区管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM

Asia Pacific Journal of Tourism Research Pub Date : 2023-05-04 DOI:10.1080/10941665.2023.2247099

M. Kim, C. M. Hall, Namho Chung, Minseong Kim, Kwonsang Sohn

{"title":"Why do tourists use public transport in Korea? The roles of artificial intelligence knowledge, environmental, social, and governance, and sustainability","authors":"M. Kim, C. M. Hall, Namho Chung, Minseong Kim, Kwonsang Sohn","doi":"10.1080/10941665.2023.2247099","DOIUrl":null,"url":null,"abstract":"ABSTRACT The study of public transport and tourism, especially domestic tourism, is relatively under-researched, particularly in relation to emerging transport technologies, such as artificial intelligence (AI), and environmental, social, and governance (ESG). To bridge this gap, an integrated research model is created and tested with ESG, air quality, climate change, and AI, applying multi-analysis methods of partial least squares-structural equation modelling (PLS-SEM), multi-group analysis (MGA), and fuzzy-set qualitative comparative analysis (fsQCA) in an Asian context. The three methods provide a well-rounded perspective of the factors that influence tourists’ public transport use. Symmetric methods of SEM and MGA identifies key variables and their relationships, while the fsQCA reveals complex combinations of conditions. Results reveal that environmental and social ESG as well as climate change mitigation and sustainable mobility are significant for use of public transport by domestic tourists. High and low AI knowledge groups also have distinctive public transport use characteristics.","PeriodicalId":47998,"journal":{"name":"Asia Pacific Journal of Tourism Research","volume":"28 1","pages":"467 - 484"},"PeriodicalIF":4.3000,"publicationDate":"2023-05-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Asia Pacific Journal of Tourism Research","FirstCategoryId":"91","ListUrlMain":"https://doi.org/10.1080/10941665.2023.2247099","RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"HOSPITALITY, LEISURE, SPORT & TOURISM","Score":null,"Total":0}

引用次数: 0

Abstract

ABSTRACT The study of public transport and tourism, especially domestic tourism, is relatively under-researched, particularly in relation to emerging transport technologies, such as artificial intelligence (AI), and environmental, social, and governance (ESG). To bridge this gap, an integrated research model is created and tested with ESG, air quality, climate change, and AI, applying multi-analysis methods of partial least squares-structural equation modelling (PLS-SEM), multi-group analysis (MGA), and fuzzy-set qualitative comparative analysis (fsQCA) in an Asian context. The three methods provide a well-rounded perspective of the factors that influence tourists’ public transport use. Symmetric methods of SEM and MGA identifies key variables and their relationships, while the fsQCA reveals complex combinations of conditions. Results reveal that environmental and social ESG as well as climate change mitigation and sustainable mobility are significant for use of public transport by domestic tourists. High and low AI knowledge groups also have distinctive public transport use characteristics.

查看原文本刊更多论文

在韩国，游客为什么使用公共交通工具?人工智能知识、环境、社会、治理和可持续性的作用

摘要对公共交通和旅游业，特别是国内旅游业的研究相对不足，尤其是与新兴交通技术有关的研究，如人工智能（AI）和环境、社会和治理（ESG）。为了弥补这一差距，在亚洲背景下，应用偏最小二乘结构方程建模（PLS-SEM）、多组分析（MGA）和模糊集定性比较分析（fsQCA）的多分析方法，创建了一个综合研究模型，并对ESG、空气质量、气候变化和人工智能进行了测试。这三种方法为影响游客公共交通使用的因素提供了一个全面的视角。SEM和MGA的对称方法确定了关键变量及其关系，而fsQCA揭示了条件的复杂组合。结果表明，环境和社会ESG以及气候变化缓解和可持续流动性对国内游客使用公共交通具有重要意义。高、低人工智能知识群体也具有鲜明的公共交通使用特征。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

求助全文

约1分钟内获得全文求助全文

来源期刊

Asia Pacific Journal of Tourism Research HOSPITALITY, LEISURE, SPORT & TOURISM-

CiteScore

6.80

自引率

4.00%

发文量

期刊介绍： Asia Pacific Journal of Tourism Research is the official journal of the Asia Pacific Tourism Association (Founded September 1995) and seeks to publish both empirically and theoretically based articles which advance and foster knowledge of tourism as it relates to the Asia Pacific region. The Journal welcomes submissions of full length articles and critical reviews on major issues with relevance to tourism in the Asia Pacific region.