Does Race Affect Public Evaluations of Constituent Messages in Local Government Meetings? Results from an Experiment

Abstract

Constituents in the United States have used local public meetings in recent years to shape policy on some of the most high-profile race-related issues. However, public meeting participation remains less studied relative to other modes of participation. This study investigates the extent to which race shapes the way a message is heard and evaluated by the public audience and the degree to which its impact depends on the issue of the message. To carry out the study, I set up a 2 × 3 experiment containing six short treatment videos in which I manipulated the race of the actor/speaker (Black or White) and the message issue (innocuous service request, race-related policy, and race-neutral policy). Subjects were randomly assigned to watch one of the six videos and then asked to evaluate the message in the video. The early results of this study show that unlike previous studies revealing racial bias in a range of political contexts in the United States, race exerts neither independent nor conditional effects on the evaluation of the message as reasonable. I discuss the limitations and implications of these findings and useful considerations to think about in expanding this study.