An experimental study of the effects of tattoo genre on perceived trustworthiness: Not all tattoos are created equal

IF 1.9 Q3 MANAGEMENT
A. Timming, D. Perrett
{"title":"An experimental study of the effects of tattoo genre on perceived trustworthiness: Not all tattoos are created equal","authors":"A. Timming, D. Perrett","doi":"10.1080/21515581.2017.1289847","DOIUrl":null,"url":null,"abstract":"ABSTRACT This paper examines the effects of different genres of body art on the perceived trustworthiness of hypothetical men and women with tattoos. It argues that body art is a salient cultural signal that denotes group membership and can also lead to the perception of a potential threat of harm on the part of the truster. The research finds that tattoos depicting images of violence and nudity result in the lowest levels of perceived trustworthiness; tattoos depicting images of Christianity and natural floral settings result in the highest levels of perceived trustworthiness; and the tribal tattoo genre occupies a neutral position on the trustworthiness spectrum. Whether the truster has a tattoo and shares the Christian faith with the trustee are also significant factors, as is the gender of the tattooed trustee. This paper is the first study ever to examine the effects of different genres of tattoos, thus going beyond previous research that overwhelmingly measures body art as a simple binary variable (e.g. whether or not the respondent has a tattoo).","PeriodicalId":44602,"journal":{"name":"Journal of Trust Research","volume":null,"pages":null},"PeriodicalIF":1.9000,"publicationDate":"2017-03-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/21515581.2017.1289847","citationCount":"17","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Trust Research","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/21515581.2017.1289847","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"MANAGEMENT","Score":null,"Total":0}
引用次数: 17

Abstract

ABSTRACT This paper examines the effects of different genres of body art on the perceived trustworthiness of hypothetical men and women with tattoos. It argues that body art is a salient cultural signal that denotes group membership and can also lead to the perception of a potential threat of harm on the part of the truster. The research finds that tattoos depicting images of violence and nudity result in the lowest levels of perceived trustworthiness; tattoos depicting images of Christianity and natural floral settings result in the highest levels of perceived trustworthiness; and the tribal tattoo genre occupies a neutral position on the trustworthiness spectrum. Whether the truster has a tattoo and shares the Christian faith with the trustee are also significant factors, as is the gender of the tattooed trustee. This paper is the first study ever to examine the effects of different genres of tattoos, thus going beyond previous research that overwhelmingly measures body art as a simple binary variable (e.g. whether or not the respondent has a tattoo).
纹身类型对可信度影响的实验研究:并非所有纹身都是一样的
摘要本文研究了不同类型的人体艺术对假设的纹身男性和女性的可信度感知的影响。该研究认为,人体艺术是一种突出的文化信号,表明了群体成员的身份,也可能导致信任者感受到潜在的伤害威胁。研究发现,描绘暴力和裸体图像的纹身会让人觉得可信度最低;描绘基督教图像和自然花卉设置的纹身导致最高水平的可信赖性;部落纹身类型在可信度方面处于中立地位。受托人是否有纹身,是否与受托人有共同的基督教信仰,以及纹身受托人的性别也是重要因素。这篇论文是有史以来第一个研究不同类型纹身的影响的研究,因此超越了以前的研究,绝大多数将身体艺术作为一个简单的二元变量(例如,受访者是否有纹身)。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
求助全文
约1分钟内获得全文 求助全文
来源期刊
CiteScore
2.60
自引率
42.90%
发文量
9
期刊介绍: As an inter-disciplinary and cross-cultural journal dedicated to advancing a cross-level, context-rich, process-oriented, and practice-relevant journal, JTR provides a focal point for an open dialogue and debate between diverse researchers, thus enhancing the understanding of trust in general and trust-related management in particular, especially in its organizational and social context in the broadest sense. Through both theoretical development and empirical investigation, JTR seeks to open the "black-box" of trust in various contexts.
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
copy
已复制链接
快去分享给好友吧!
我知道了
右上角分享
点击右上角分享
0
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信