Information seeking behaviors of individuals impacted by COVID-19 international travel restrictions: an analysis of two international cross-sectional studies

IF 1.5 Q2 COMMUNICATION
P. McDermid, Adam Craig, M. Sheel, Katrina Blazek, Siobhan Talty, Holly Seale
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Abstract

Access to accurate information during a crisis is essential. However, while the amount of information circulating during the COVID-19 pandemic has increased exponentially, finding trustworthy resources has been difficult for many, including those affected by international travel restrictions. In this study, we examined the information-seeking behaviors of individuals seeking to travel internationally during the COVID-19 pandemic. We also explored perceptions regarding the value of resources in supporting understanding of COVID-19 travel restriction-related information. Two online cross-sectional surveys targeting four groups were conducted. The groups targeted were: (1) citizens and permanent residents stranded abroad; (2) individuals separated from their partners; (3) individuals separated from immediate families; and (4) temporary visa holders unable to migrate or cross international borders. In total, we analyzed 2,417 completed responses, and a further 296 responses where at least 75% of questions were completed. Findings suggest that social media groups (78.4%, 1,924/2,453), specifically Facebook (86.6%, 2,115/2,422) were the most useful or most used information resource for these groups. Some significant information seeking behavior differences across age and gender were also found. Our study highlights the diversity in information needs of people impacted by COVID-19 travel restrictions and the range of preferred channels through which information is sought. Further, it highlights which challenges hold legitimacy in their target audiences' eyes and which do not. Policymakers may use these results to help formulate more nuanced, consumer-tailored—and hence likely more acceptable, trusted, and impactful—communication strategies as part of future public health emergencies.
受新冠肺炎国际旅行限制影响的个人信息寻求行为:对两项国际横断面研究的分析
在危机期间获得准确的信息至关重要。然而,尽管新冠肺炎大流行期间传播的信息量呈指数级增长,但对许多人来说,找到值得信赖的资源是困难的,包括那些受国际旅行限制影响的人。在这项研究中,我们研究了新冠肺炎大流行期间寻求国际旅行的个人的信息寻求行为。我们还探讨了关于资源价值的看法,以支持理解新冠肺炎旅行限制相关信息。针对四个群体进行了两次在线横断面调查。目标群体是:(1)滞留国外的公民和永久居民;(2) 与伴侣分离的个人;(3) 与直系亲属分离的个人;以及(4)无法移民或跨越国际边界的临时签证持有者。我们总共分析了2417份已完成的回复,另外296份回复中至少75%的问题已完成。研究结果表明,社交媒体群组(78.4%,1924/2453),特别是Facebook(86.6%,2115/2422)是这些群组最有用或使用最多的信息资源。研究还发现,不同年龄和性别的信息寻求行为存在显著差异。我们的研究强调了受新冠肺炎旅行限制影响的人的信息需求的多样性,以及寻求信息的首选渠道范围。此外,它还强调了哪些挑战在目标受众眼中具有合法性,哪些则不然。作为未来公共卫生紧急事件的一部分,政策制定者可能会利用这些结果来帮助制定更细致、更适合消费者的沟通策略,因此可能更容易被接受、信任和有影响力。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
3.30
自引率
8.30%
发文量
284
审稿时长
14 weeks
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