Changing paradigms of Indian foodtech landscape - impact of online food delivery aggregators.

M. Senthil, N. Gayathri, K. Chandrasekar
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引用次数: 3

Abstract

The purpose of this study is to depict the perception of consumers on the discount factor, future of food tech applications, tampering of family values, dine-out culture, technological anxiety and their impact on satisfaction behaviour. Millennials are the precedence audience for the online food aggregators. Generation X is different from other generations in perceiving discount factors. Future of food applications rely on the Discounts. Restaurant operators can focus on giving their customers an increased level of convenience and more discounts since these tend to be the reason for them to choose ordering food online. Optimisation is vital as increase in Technological anxiety increases the perceived future of food application and decreases the satisfaction behaviour.
印度食品科技格局的变化模式——在线食品配送聚合商的影响。
本研究的目的是描述消费者对折扣因素、食品科技应用的未来、家庭价值观的篡改、外出就餐文化、科技焦虑及其对满意行为的影响的看法。千禧一代是在线食品聚合商的优先受众。X一代对折扣因素的感知与其他几代人不同。未来的食品应用依赖于折扣。餐厅经营者可以专注于为顾客提供更多的便利和更多的折扣,因为这些往往是他们选择在线订餐的原因。优化是至关重要的,因为技术焦虑的增加增加了食品应用的感知未来,降低了满意度行为。
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来源期刊
International Journal on Food System Dynamics
International Journal on Food System Dynamics Economics, Econometrics and Finance-Economics, Econometrics and Finance (miscellaneous)
CiteScore
1.60
自引率
0.00%
发文量
0
期刊介绍: Understanding the development of the food system requires a system view that captures the complexity of the system and its many interrelationships with its economic, social and natural environments. The Journal accepts and offers papers within this broad range of issues focussing on the management, policy, marketing, consumer aspects, transparency, e-commerce, institutional or regional development, information and communication systems, ressource economics, production economics, chain management, network economics, and similar aspects. Papers may focus on modeling, empirical research or theoretical analyis. This broad range of publication opportunities asks authors to follow clear lines of arguments and to present arguments in a convincing way that avoids unnecessary complexities of model formulations if not relevant for the support of arguments. The publication of scientific articles is complemented by a number of sections that provide room for publications with a more specific focus: ''Case studies'': A section on case studies of the ''Harvard Type'' allows the publication of studies that might build on established scientific methodology but demonstrate its use in ceratin decision environments. Case studies might be complemented by ''teaching cases'' that are kept on a database outside the journal but accessible to readers on approval by authors. ''Research Forum'': It allows to discuss newly emerging research challenges or to contribute to ongoing scientific discussions on research problems. In addition, authors might initiate a discussion on issues brought up by articles published in the journal. ''Research Notes'': It provides room for specific shorter scientific contributions with a narrow scope.
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