Using a franchise structure to scale affordable housing internationally

Q4 Social Sciences

Enterprise Development and Microfinance Pub Date : 2021-09-01 DOI:10.3362/1755-1986.21-00017

Julie Anne McBride, Eric Oetjen

引用次数: 0

Abstract

Capital investment as high as US$16 tn is required to address the shortage of adequate and affordable housing worldwide. Market-driven housing approaches that produce quality units, reduce dwelling costs, and provide access to a range of capital sources can help to solve this challenge. This article describes the experience of a social enterprise in Mexico that is taking its proven, market-driven housing solution to countries in Africa using a joint venture franchising company to execute a master franchising strategy. Its experience and the innovative approach it used to scale internationally offer useful insights and lessons for housing practitioners, policymakers, and researchers.

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利用特许经营结构扩大国际经济适用房规模

解决全球适足和负担得起的住房短缺问题需要高达16万亿美元的资本投资。市场驱动的住房方法可以生产高质量的单元，降低住房成本，并提供一系列资金来源，这有助于解决这一挑战。本文介绍了墨西哥一家社会企业的经验，该企业正利用合资特许经营公司执行主特许经营战略，将其行之有效的、市场驱动的住房解决方案带到非洲国家。它的经验和在国际上推广的创新方法为住房从业者、政策制定者和研究人员提供了有用的见解和教训。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Enterprise Development and Microfinance Social Sciences-Development

CiteScore

0.60

自引率

0.00%

发文量

期刊介绍： EDM encourages critical thinking on how market systems can be more inclusive and sustainable, with concrete implications for designing, implementing, and evaluating business support programmes. EDM is essential reading for practitioners, researchers, donors, policymakers, and finance specialists engaged in market-related activities involving poor people in the global South. The coverage includes but is not restricted to: • Financial inclusion (inclusive financial services and products) • Emerging financing models (impact investment, responsible finance, social lending) • Value chain analysis and development • Inclusive business models • Equity (gender, youth, marginalized) in access to financial services and value chains • Political and regulatory framework for SME development and financial services • ICT for business development and financial services • Sustainability standards • Advisory services for SMEs • Impact assessment.