Researching vulnerable participants: The role of critical reflexivity in overcoming methodological challenges

IF 2.4 4区 管理学 Q3 BUSINESS
Mona Nikidehaghani, Freda Hui-Truscott, C. Cortese
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引用次数: 1

Abstract

In this paper, we critically reflect on the methodological challenges encountered during a qualitative research project that examined the effectiveness of the Australian National Disability Insurance Scheme (NDIS). We draw on Lewis and Mehmet’s (2021) approach that combines aspects of autoethnography and reflexivity to focus on three key areas, inclusive research, informed consent, and recruitment, which we have considered in terms of mistrust and the roles of the gatekeeper. This paper contributes to our understanding of researching vulnerable and marginalised populations and highlights learnings for marketers as they seek to identify how to adequately capture the voices of the often voiceless. Key implications include acknowledging vulnerability as a multi-dimensional concept, adopting a continual reflective approach, selecting appropriate channels of communication, and considering team dynamics before and during research implementation. By showcasing our learning experiences, we guide other market researchers who are interested in exploring similarly marginalised or vulnerable groups.
研究弱势参与者:关键反身性在克服方法论挑战中的作用
在本文中,我们批判性地反思了在一个定性研究项目中遇到的方法论挑战,该项目研究了澳大利亚国家残疾保险计划(NDIS)的有效性。我们借鉴Lewis和Mehmet(2021)的方法,结合了自我民族志和反身性的各个方面,重点关注三个关键领域:包容性研究、知情同意和招聘,我们从不信任和看门人的角色角度考虑了这三个领域。本文有助于我们对研究弱势群体和边缘化人群的理解,并强调了营销人员的学习,因为他们试图确定如何充分捕捉经常无声的声音。关键含义包括承认脆弱性是一个多维概念,采用持续反思的方法,选择适当的沟通渠道,并在研究实施之前和期间考虑团队动态。通过展示我们的学习经验,我们指导其他有兴趣探索类似边缘化或弱势群体的市场研究人员。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
6.00
自引率
6.70%
发文量
38
期刊介绍: The International Journal of Market Research is the essential professional aid for users and providers of market research. IJMR will help you to: KEEP abreast of cutting-edge developments APPLY new research approaches to your business UNDERSTAND new tools and techniques LEARN from the world’s leading research thinkers STAY at the forefront of your profession
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