{"title":"Global Chinese media and a decade of change","authors":"Vivien Marsh, Dani Madrid-Morales, Chris Paterson","doi":"10.1177/17480485221139459","DOIUrl":null,"url":null,"abstract":"Introduction The year 2012 stands as a significant milestone in China’s government-led external communication activities. It was in early 2012 that Beijing launched television broadcasting and production centres in Washington, DC, USA (CCTV America, now CGTN America) and Nairobi, Kenya (CGTN Africa). Later in the year, it began publishing an African weekly edition of the English-language newspaper China Daily; European and Asian weekly editions had launched in 2010 (Zhang, 2013). Set in motion under the leadership of President Hu Jintao, China’s global media expansion, part of a larger ‘going out’ policy for the economy in general, sought to improve the country’s image overseas, and to give Beijing a larger say in global information flows (Thussu et al., 2018). Ten years on, Chinese media’s global engagement has not only grown, but diversified. Today, Chinese media companies, both State-owned and privately owned, are engaged","PeriodicalId":47303,"journal":{"name":"International Communication Gazette","volume":"85 1","pages":"3 - 14"},"PeriodicalIF":1.3000,"publicationDate":"2023-01-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"3","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Communication Gazette","FirstCategoryId":"98","ListUrlMain":"https://doi.org/10.1177/17480485221139459","RegionNum":3,"RegionCategory":"文学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"COMMUNICATION","Score":null,"Total":0}
引用次数: 3
Abstract
Introduction The year 2012 stands as a significant milestone in China’s government-led external communication activities. It was in early 2012 that Beijing launched television broadcasting and production centres in Washington, DC, USA (CCTV America, now CGTN America) and Nairobi, Kenya (CGTN Africa). Later in the year, it began publishing an African weekly edition of the English-language newspaper China Daily; European and Asian weekly editions had launched in 2010 (Zhang, 2013). Set in motion under the leadership of President Hu Jintao, China’s global media expansion, part of a larger ‘going out’ policy for the economy in general, sought to improve the country’s image overseas, and to give Beijing a larger say in global information flows (Thussu et al., 2018). Ten years on, Chinese media’s global engagement has not only grown, but diversified. Today, Chinese media companies, both State-owned and privately owned, are engaged
期刊介绍:
International Communication Gazette is a major international, peer-reviewed journal. It aims to contribute to a fuller knowledge and understanding of: -the structures and processes of international communication -the regulatory regimes in the field of international communication -the interaction between international and national flows of communication -the complexities of intercultural communication across national borders The International Communication Gazette seeks contributions that are international comparative in scope. The journal aims, wherever possible, to publish work by authors with an international reputation and contributions that are of interest to international audiences. The journal: -invites contributions that focus on international issues in the field of communication studies -seeks contributions comparing two or more countries or regions and only accept contributions on national issues in case the global significance of such issues is paramount -draws on high quality work from the international community of communication researchers -encourages innovative approaches to theoretical and methodological developments in the communications field -ensures that articles are written in transparent terminology and lucid style to render them accessible across the borders of specific disciplines