Do people want smarter ballots?

Abstract

We ascertain whether citizens want to have smart ballots, that is, whether they appreciate having the possibility to express some support for more than one option (expression across options) and to indicate different levels of support for these options (expression within options). We conducted two independent yet complementary survey experiments at the time of the Super Tuesday Democratic primaries to examine which voting method citizens prefer, one with the real candidates in the states holding Democratic primaries and one with fictitious candidates in the whole country. In both surveys, respondents were asked to vote using four different voting rules: single, approval, rank, and point (score). After they cast their vote, respondents were asked how satisfied they were using each voting method. The findings are consistent in both studies: the single vote is the most preferred voting method. We show that this is a reflection of a status quo bias, as citizens’ views are strongly correlated with age.