Community outreach, fundraising, and social transformation: the functions of social media platforms to prevent dating abuse in domestic violence and sexual assault organizations
Heather L. Storer, Eva X. Nyerges, Maria Rodriguez
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引用次数: 6
Abstract
ABSTRACT Social media platforms are essential tools for contributing to feminist social movement building. There has been limited research theorizing how domestic and sexual violence (DV/SA) organizations use social media in their work with youth. Using thematic content analysis, this study interviews DV/SA (n = 35) staff to explore the role of social media in organizational settings. Results indicate that social media is used to advance organizational functionality including publicizing services, fundraising, and youth engagement. There is limited use of movement-oriented hashtags and numerous barriers to social media optimization. This work addresses strategies for expanding social media usage in DV/SA organizations.
期刊介绍:
The Journal of Community Practice is an interdisciplinary journal grounded in social work. It is designed to provide a forum for community practice, including community organizing, planning, social administration, organizational development, community development, and social change. The journal contributes to the advancement of knowledge related to numerous disciplines, including social work and the social sciences, urban planning, social and economic development, community organizing, policy analysis, urban and rural sociology, community health, public administration, and nonprofit management. As a forum for authors and a resource for readers, this journal makes an invaluable contribution to the community"s conceptualization, applications, and practice.