What Does the Idea of Media Cultivation Mean?

IF 2 2区文学 Q2 COMMUNICATION

Journal of Broadcasting & Electronic Media Pub Date : 2022-08-08 DOI:10.1080/08838151.2022.2131788

W. Potter

引用次数: 2

Abstract

ABSTRACT Over the past half century, media scholars have generated a large literature of empirical studies, criticisms, and reviews that present many different ideas about what cultivation means. Those meanings are analyzed across three major components of the cultivation literature: George Gerbner’s macro theory, the Cultural Indicators Project design, and the large number of exploratory studies that have attempted to expand the explanatory ability of cultivation. These different meanings for cultivation are then evaluated on the criterion of their potential viability to increase our understanding about media processes and effects as we move into the future.

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媒介培育的理念是什么？

摘要在过去的半个世纪里，媒体学者们产生了大量的实证研究、批评和评论文献，对培养意味着什么提出了许多不同的观点。这些意义是通过培养文献的三个主要组成部分来分析的：乔治·格布纳的宏观理论、文化指标项目设计，以及大量试图扩大培养解释能力的探索性研究。然后，根据这些不同的培养意义的潜在可行性标准对其进行评估，以增加我们对未来培养过程和效果的理解。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Journal of Broadcasting & Electronic Media COMMUNICATION-

CiteScore

4.90

自引率

6.20%

发文量

期刊介绍： Published quarterly for the Broadcast Education Association, the Journal of Broadcasting & Electronic Media contains timely articles about new developments, trends, and research in electronic media written by academicians, researchers, and other electronic media professionals. The Journal invites submissions of original research that examine a broad range of issues concerning the electronic media, including the historical, technological, economic, legal, policy, cultural, social, and psychological dimensions. Scholarship that extends a historiography, tests theory, or that fosters innovative perspectives on topics of importance to the field, is particularly encouraged. The Journal is open to a diversity of theoretic paradigms and methodologies.