A Relational Dimension of Open Innovation: Towards A Comprehensive Strategic Communication Research Agenda

IF 2.3 Q1 COMMUNICATION

International Journal of Strategic Communication Pub Date : 2022-01-01 DOI:10.1080/1553118X.2021.2014501

M. Recalde, E. Gutiérrez-García, María Jesús Yánez-Galdames

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引用次数: 2

Abstract

ABSTRACT Open innovation is a strategic phenomenon that has arisen in corporate life since the beginning of the 21st century. The management of this process involves a communicative dimension that both management and communication scholarship have overlooked over the last twenty years. At the same time, communication management in open innovation processes enacts the strategic nature of the discipline and practice. However, there is scant knowledge and evidence to be found in this discipline, despite the fact that the topic itself calls for deeper exploration of mainly a relational and communicative phenomena. We argue for the promotion of a comprehensive research agenda that entails delving into the theoretical and empirical challenges of the strategic communication discipline in open innovation. Likewise, this article responds to the call for greater interdisciplinary research. Findings include six research gaps, the examination of nine research lines, as it relates to discussion of specific methods/methodologies which would fill those gaps. Moreover, the proposed research pathways map out a starting-point for the future of this growing field of inquiry while also positioning strategic communication as a catalyst discipline and practice that will help to foster open innovation management and research.

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开放式创新的关系维度:面向综合性战略传播研究议程

开放式创新是21世纪以来出现在企业生活中的一种战略现象。这一过程的管理涉及到一个沟通维度，而在过去的二十年里，管理和沟通学术都忽视了这一维度。同时，开放式创新过程中的沟通管理具有学科和实践的战略性。然而，尽管该主题本身主要需要对关系和交际现象进行更深入的探索，但在这一学科中发现的知识和证据却很少。我们主张推动一个全面的研究议程，该议程需要深入研究开放式创新中战略沟通学科的理论和实证挑战。同样，本文也响应了更多跨学科研究的呼吁。调查结果包括六个研究空白，对九个研究线的审查，因为它涉及到填补这些空白的具体方法/方法的讨论。此外，拟议的研究路径为这一不断发展的研究领域的未来规划了一个起点，同时也将战略沟通定位为有助于促进开放式创新管理和研究的催化剂学科和实践。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

International Journal of Strategic Communication Social Sciences-Sociology and Political Science

CiteScore

3.40

自引率

0.00%

发文量

期刊介绍： The International Journal of Strategic Communication examines the philosophical, theoretical, and applied nature of strategic communication, which is “the purposeful use of communication by an organization to fulfill its mission.” IJSC provides a foundation for the study of strategic communication from diverse disciplines, including corporate and managerial communication, organizational communication, public relations, marketing communication, advertising, political and health communication, social marketing, international relations, public diplomacy, and other specialized communication areas. The IJSC is the singular forum for multidisciplinary inquiry of this nature.