{"title":"The Role of Social Responsibility of the Egyptian Private Hospitals in Overcoming the COVID-19 Pandemic","authors":"Nehal Mohammed Allam","doi":"10.4018/ijcrmm.307562","DOIUrl":null,"url":null,"abstract":"With the increase risks associated to COVID-19 all over the world, many firms in different sectors have participated by providing immediate assistance to relief the pandemic’s negative effects, this paper explores the role of Egyptian private hospitals’ social responsibilities in comfort undesirable impacts of the COVID-19. Based on the collected data from 303 workers in private hospitals (doctors, nursing staff, and administrative staff), the results show that Egyptian private hospitals that are socially committed to their employees are likely to apply the activities of overcoming COVID-19 compared with those activities applied to their patients and the external parties (government, community, and the environment). This requires increasing private hospitals’ attention to their societal role towards patients and other external parties that deal with them.","PeriodicalId":37127,"journal":{"name":"International Journal of Customer Relationship Marketing and Management","volume":" ","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Customer Relationship Marketing and Management","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.4018/ijcrmm.307562","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"Decision Sciences","Score":null,"Total":0}
引用次数: 1
Abstract
With the increase risks associated to COVID-19 all over the world, many firms in different sectors have participated by providing immediate assistance to relief the pandemic’s negative effects, this paper explores the role of Egyptian private hospitals’ social responsibilities in comfort undesirable impacts of the COVID-19. Based on the collected data from 303 workers in private hospitals (doctors, nursing staff, and administrative staff), the results show that Egyptian private hospitals that are socially committed to their employees are likely to apply the activities of overcoming COVID-19 compared with those activities applied to their patients and the external parties (government, community, and the environment). This requires increasing private hospitals’ attention to their societal role towards patients and other external parties that deal with them.