Limited evidence for servitisation in UK publishing: an empirical analysis

IF 1.1 Q4 BUSINESS
A. Kharlamov, G. Parry
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引用次数: 0

Abstract

Servitisation is a strategic transition of firms towards the creation of additional value through services. In this study, we adopt a data-driven approach and assume that company activity descriptions are representative of their activity and partly reflect the adopted strategy. We hypothesise that if there is a trend of traditional publishing firms adopting servitisation strategies, this should emerge from textual analysis of company descriptors. Relying on data-driven analysis of publicly available company information for UK and Ireland, we find no significant evidence of strategic diversity as a single group emerges from diverse clustering methods. Our results show either that the publicly available dataset is not representative of firm strategy in the publishing industry or that there is no real evidence of servitisation in the publishing sector. Implications for theory and for industry are discussed.
英国出版服务化的有限证据:一个实证分析
服务化是企业通过服务创造附加价值的战略转变。在本研究中,我们采用数据驱动的方法,并假设公司的活动描述代表了他们的活动,部分反映了所采用的策略。我们假设,如果传统出版公司采用服务化战略的趋势,这应该从公司描述符的文本分析中出现。依靠对英国和爱尔兰公开公司信息的数据驱动分析,我们没有发现战略多样性的显著证据,因为不同的聚类方法产生了一个单一的集团。我们的研究结果表明,要么公开可用的数据集不能代表出版行业的企业战略,要么没有真正的证据表明出版行业存在服务化。讨论了对理论和工业的启示。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
2.00
自引率
23.10%
发文量
24
期刊介绍: Environmental dynamism is a widely-explored construct in organisation theory/strategic management literature. It has growing importance according to the degree of instability/turbulence of such key operating concerns as market/industry conditions as well as more general technological, economic, social, political forces. An organisation''s ability to adapt to changing environmental circumstances is key to survival. IJBE examines how firms behave under different types of environment and the external influences on businesses. It addresses a wide variety of business decisions/processes/activities within the business environment.
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