The inverted curvilinear effects of business relationships on institutional success: the moderating role of global role complexity

IF 1.9 4区管理学 Q3 MANAGEMENT

Cross Cultural & Strategic Management Pub Date : 2021-08-23 DOI:10.1108/ccsm-03-2021-0047

R. R. Sharma, M. Raskovic, Balwinder Singh

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引用次数: 2

Abstract

PurposeContrary to the widely held belief in the linear positive effects of business relationships (BRELs) on performance outcomes, the authors posit that the quality of a manager's BRELs with a foreign business partner has an inverted curvilinear effect on managing challenges arising out of institutional differences between two countries, which the authors define as institutional success. The authors further propose that managers' global role complexity (GRC) negatively impacts institutional success and dampens the inverted curvilinear effects of BRELs on institutional success.Design/methodology/approachThe proposed model is tested using questionnaire survey data from 186 senior Indian managers doing business with New Zealand.FindingsThe authors find significant support for the inverted curvilinear effects of BRELs and the negative effects of GRC on institutional success. They did not find significant results for the moderating role of GRC on the inverted curvilinear relationship between BRELs and institutional success. However, significant linear interactive effects of GRC and BREL are evident.Practical implicationsThe key managerial implication is that managers should focus on building BRELs of appropriate quality with their overseas counterparts to keep producing relational rents. They should, however, also be sensitive to when such relational rents start to be eroded by internal and external factors and treat them as a dynamic equilibrium rather than a static one.Originality/valueThe study findings challenge the assumption of linear positive effects of BRELs within the relational view. They highlight the significance of BRELs, even for emerging economy managers doing business in advanced economies.

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商业关系对制度成功的倒曲线效应:全球角色复杂性的调节作用

与人们普遍认为的业务关系对绩效结果的线性积极影响不同，作者假设，管理者与外国业务伙伴的业务关系的质量对管理两国之间制度差异所产生的挑战具有倒曲线效应，作者将其定义为制度成功。作者进一步提出，管理者的全球角色复杂性(GRC)对制度成功具有负向影响，并抑制了bres对制度成功的倒曲线效应。设计/方法/方法采用对186名与新西兰有业务往来的印度高级管理人员的问卷调查数据对提出的模型进行了测试。研究结果表明，brr的倒曲线效应和GRC对机构成功的负面影响得到了显著支持。他们没有发现GRC对bres与制度成功之间的倒曲线关系的调节作用的显著结果。然而，GRC和BREL显著的线性交互效应是明显的。实践启示关键的管理启示是，管理者应该专注于与海外同行建立适当质量的关系，以保持关系租金。然而，它们也应该对这种关系租金何时开始受到内部和外部因素的侵蚀保持敏感，并将其视为一种动态平衡，而不是静态平衡。原创性/价值研究结果挑战了关系观点中brr的线性积极影响的假设。他们强调了brer的重要性，甚至对在发达经济体开展业务的新兴经济体管理者来说也是如此。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Cross Cultural & Strategic Management MANAGEMENT-

CiteScore

4.70

自引率

12.00%

发文量

期刊介绍： Cross Cultural & Strategic Management (CCSM), is dedicated to providing a forum for the publication of high quality cross-cultural and strategic management research in the global context. CCSM is interdisciplinary in nature and welcomes submissions from scholars from international business, management and other disciplines, such as anthropology, economics, political science, psychology and sociology. The goal of CCSM is to publish discerning, theoretically grounded, evidence-based and cutting edge research on issues relevant to all aspects of global management. CCSM is especially interested in theoretical and empirical papers that investigate new and unique ideas and/or are multilevel (micro-meso-macro) and/or are multidisciplinary in nature. Research papers submitted to CCSM are expected to include an answer to the question: What is the contribution of this paper to the literature and the field of international business and managing in the global context? CCSM accepts theoretical/conceptual and empirical papers based on quantitative and qualitative research endeavors that advance our overall knowledge of international business. This includes research that yields positive, neutral or negative findings as long as these studies are based on sound research methodology, and have a good command of the theory/literature that pertains to the phenomena under investigation. These studies should also provide a more in-depth interpretation of the reason(s) for the findings and include more detailed recommendations for future research directions.