Is Hearing Really Believing?

IF 1.7 4区 心理学 Q2 COMMUNICATION
Franziska Gaiser, S. Utz
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引用次数: 0

Abstract

Abstract: Smart speakers are becoming popular all over the world and offer an alternative to conventional web search. We conducted two experiments to investigate whether different message modalities affect credibility perceptions, which role sponsor credibility and message accuracy play, and if this role differs in the two modalities. Based on the MAIN Model by Sundar (2008) , we assumed that modality, that is, whether the information is given textually or aurally, can affect credibility assessments. To investigate this, two online experiments with a 2 (modality: smart speaker/search engine) × 2 (message accuracy: high/low) ×3 (sponsor credibility: high/low/none) mixed factorial design were conducted ( n = 399 and 398). Information presented by the voice of a smart speaker was generally perceived as more credible. Results further showed that no source attribution and low message accuracy affected message credibility less in the auditive than in the textual modality, especially for participants with less topic involvement. With this, we gained valuable insights into the role of smart speakers for information search and potential downsides of this usage.
听觉真的相信吗?
摘要:智能扬声器在世界各地越来越流行,为传统的网络搜索提供了一种替代方案。我们进行了两个实验来调查不同的信息模式是否会影响可信度感知,赞助商可信度和信息准确性在其中扮演什么角色,以及这两种模式中的角色是否不同。基于Sundar(2008)的MAIN模型,我们假设模态,即信息是通过文本还是听觉提供的,都会影响可信度评估。为了研究这一点,使用2(模态:智能扬声器/搜索引擎)×2(消息准确性:高/低)×3(赞助商可信度:高/高/无)混合因子设计进行了两个在线实验(n=399和398)。智能扬声器的声音提供的信息通常被认为更可信。结果进一步表明,与语篇模态相比,无来源归因和低信息准确性对听力中信息可信度的影响较小,尤其是对于主题参与较少的参与者。通过这一点,我们对智能扬声器在信息搜索中的作用以及这种使用的潜在缺点有了宝贵的见解。
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来源期刊
CiteScore
3.20
自引率
11.80%
发文量
42
期刊介绍: Journal of Media Psychology (JMP) is committed to publishing original, high-quality papers which cover the broad range of media psychological research. This peer-reviewed journal focuses on how human beings select, use, and experience various media as well as how media (use) can affect their cognitions, emotions, and behaviors. Submissions must substantially advance the current state-of the art on a theoretical and/or an empirical level. To name just a few typical fields and domains of inquiry, the Journal of Media Psychology considers manuscripts dealing with research on entertainment, computer-mediated communication (including social media), human-computer interaction, e-learning, computer and video games, virtual environments, or advertising. The journal is also open to research from neighboring disciplines as far as this work ties in with psychological concepts of the uses and effects of the media. Submissions of comparative work, e.g., crossmedia, cross-gender, or cross-cultural, are encouraged. Moreover, submissions including alternative analysis procedures such as the Bayesian approach are welcome. Starting in 2015, the pre-registration of research plans will also be possible. To ensure short turn-around cycles for manuscript review and fast publication, the Journal of Media Psychology relies heavily upon electronic communication and information exchange, starting from electronic submission and continuing throughout the entire review and production process.
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