The Value Chain as the Basis of Business Model Design

IF 4.4 1区管理学 Q2 BUSINESS

Journal of Competitiveness Pub Date : 2021-06-30 DOI:10.7441/joc.2021.02.08

J. Straková, Iveta Šimberová, Petra Pártlová, J. Váchal, R. Zich

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引用次数: 14

Abstract

The article presents a new approach to the generation of business models based on value streams. The originality of the study lies in the assumption that in every business model the generator of added value is the value chain which, if original enough, will maximize potential while minimizing costs. This approach will provide the respective enterprise with a high level competitiveness in the long term. The tested group of enterprises consisted of 354 SMEs, one hundred eightyseven of which were from the manufacturing and industry sector, with 167 from the services sector. The novelty of this approach also consists of the integrated approach to the business environment in which the value streams were analyzed. The results suggest that the analysis of value streams is suitable for the projection of business models. In addition, the methods of dimensional reduction and logit regression have been identified as appropriate analytical tools, with representative results found valid and utilizable in business practice. The authors of the article are aware that this is only the first step in addressing this issue, one which will play a critical role in the gradual process of the upcoming digital transformation of all business models, not only those of SMEs in the Czech Republic.

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价值链作为商业模式设计的基础

本文提出了一种基于价值流生成业务模型的新方法。这项研究的独创性在于假设，在每一种商业模式中，附加值的产生者都是价值链，如果足够新颖，价值链将最大限度地发挥潜力，同时将成本降至最低。从长远来看，这种方法将为各自的企业提供高水平的竞争力。接受测试的企业群由354家中小企业组成，其中180家来自制造业和工业部门，167家来自服务业。这种方法的新颖性还包括对价值流进行分析的商业环境的综合方法。结果表明，价值流分析适合于商业模式的预测。此外，降维和logit回归方法已被确定为合适的分析工具，具有代表性的结果在商业实践中是有效和可利用的。文章作者意识到，这只是解决这一问题的第一步，这将在即将到来的所有商业模式数字化转型的渐进过程中发挥关键作用，而不仅仅是捷克共和国中小企业的数字化转型。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Journal of Competitiveness Multiple-

CiteScore

11.30

自引率

2.70%

发文量

审稿时长

12 weeks

期刊介绍： The Journal of Competitiveness, a scientific periodical published by the Faculty of Management and Economics of Tomas Bata University in Zlín in collaboration with publishing partners, presents the findings of basic and applied economic research conducted by both domestic and international scholars in the English language. Focusing on economics, finance, and management, the Journal of Competitiveness is dedicated to publishing original scientific articles. Published four times a year in both print and electronic formats, the journal follows a rigorous peer-review process with each contribution reviewed by two independent reviewers. Only scientific articles are considered for publication, while other types of papers such as informative articles, editorial materials, corrections, abstracts, or résumés are not included.