Feature on Teaching: Bringing an Entrepreneurial Lens to the Business Communication Course

IF 1.4 Q2 COMMUNICATION

Business and Professional Communication Quarterly Pub Date : 2023-01-12 DOI:10.1177/23294906221141061

Elizabeth C. Tomlinson

引用次数: 1

Abstract

Instructors face myriad competing demands for topical coverage in their courses, while navigating pressure to teach in varied modalities and meet employers’ expectations for graduates. Starting from a Scholarship of Teaching and Learning framework, this article contributes to the bridging-the-gap literature by addressing local employers’ needs and proposing an entrepreneurship-based approach to business communication curriculum.

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教学特色：将创业视角引入商业传播课程

教师们在课程中面临着对主题报道的无数竞争性需求，同时也面临着以各种方式教学和满足雇主对毕业生期望的压力。本文从教学奖学金框架出发，通过解决当地雇主的需求，并提出一种基于创业的商业沟通课程方法，为弥合差距做出了贡献。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Business and Professional Communication Quarterly COMMUNICATION-

CiteScore

2.40

自引率

38.50%

发文量

期刊介绍： Business and Professional Communication Quarterly is the only refereed journal devoted to research that advances the teaching of communication in the workplace. The journal aims to present the many interdisciplinary, international, and organizational perspectives that characterize the field and specifically to publish research that advances knowledge about business and professional communication pedagogy and praxis in both academic and workplace settings, including technical and scientific communication, rhetoric, program design and assessment, the impact of technology, sustainability, global and multicultural issues, nonprofit communication, and best practices. As an interdisciplinary journal, BPCQ welcomes manuscripts that address a variety of theoretical, applied, and practical approaches and topics in the teaching and praxis of business, corporate, organizational, professional, or technical communication, including qualitative and quantitative research on classroom teaching or assessment, case studies of specific classroom techniques, reports on strategies for program development, innovative assignments or methodologies, and reviews of scholarship relevant to business and professional communication pedagogy. BPCQ especially welcomes manuscripts that address the principles of SoTL (scholarship of teaching and learning). BPCQ also publishes articles on a particular theme, for which a call may be announced on the ABC website: http://www.businesscommunication.org. Information on submitting book reviews can be found at http://www.montclair.edu/cwe/bcq