El turismo de cruceros en Uruguay: determinantes socioeconómicos y comportamentales del gasto en los puertos de desembarco

Abstract

In Uruguay, as in other Latin American countries, cruise tourism has increase its importance as a source of foreign exchange. In order to contribute to the planning of tourism programs and intensify this trend, this paper analyses the socioeconomic, satisfaction and behavioural determinants of cruise passengers at landing ports. Results from Heckman’s selection models applied on surveys from 2010 to 2014 show that only a few characteristics determine the level of spending: the Brazilian nationality, travel in groups, visiting Montevideo and being satisfied with the trip. This pattern has not had significant variations in the period.