No Incentives to Interact: A Case Study of Mobile Phone Interactions with Martin Luther King Jr. Memorials in Washington, DC

IF 0.6 4区 管理学 Q1 HISTORY
Larissa Hugentobler
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引用次数: 1

Abstract

abstract:This case study uses a triangulation of methods to analyze how visitors use their phones on-site at two lesser-known Washington, DC, memorials. While individuals frequently used phones to engage with the sites, they did not use the affordances of their internetconnected devices: they took many pictures for themselves but infrequently shared them, and they did not consume additional online information to compensate for a lack thereof on-site because they believed it should have been provided at the memorial. Overall, the lack of online interaction was caused by few incentives: the sites are not recognizable enough as sites of tourism, which is why photographs are not shared, and there are no prompts on-site to consume additional information, which is why individuals do not research online. This article shows that visitors' full interactive engagement with the sites, employing online and offline modalities, does not seem to occur without incentives.
没有互动的动机:华盛顿特区马丁·路德·金纪念馆的手机互动案例研究
摘要:这项案例研究使用了一种三角测量方法来分析游客如何在华盛顿特区两个鲜为人知的纪念馆现场使用手机。虽然个人经常使用手机与这些网站互动,但他们没有使用联网设备的功能:他们为自己拍了很多照片,但很少分享,他们也没有使用额外的在线信息来弥补现场信息的不足,因为他们认为这些信息本应在纪念馆提供。总的来说,缺乏在线互动是由很少的激励因素造成的:这些网站作为旅游网站的知名度不够高,这就是为什么照片没有被分享,现场也没有提示用户消费更多信息,这就是个人不进行在线研究的原因。这篇文章表明,访问者与网站的充分互动,采用在线和离线的方式,似乎不会在没有激励的情况下发生。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
0.80
自引率
16.70%
发文量
18
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