Ignore, Rebut or Embrace: Political Elite Responses to Conspiracy Theories

Abstract

The attention to and concerns about conspiracy theories have increased in recent years, fuelled by a surge in conspiratorial discourse during the Donald Trump presidency in the United States. Responding to this development, the scholarship on how democracies should deal with conspiracy theories has focused on what new regulations and institutions ought to be introduced to tackle its threats to democracy. In this article, I consider this practical question from a different angle by exploring the discursive strategies that are available to political elites when they encounter a conspiracy theory. I flesh out three general strategies – ignore, rebut and embrace – and identify the circumstances that shape when each strategy should be used in order to maximize the effects of discourse as an anti-conspiracy mechanism. This perspective thereby aims to reveal the elements of skill and nuance that are required of a politician who seeks to engage a conspiracy theory in a way that advances democratic values.