{"title":"The music streaming metaphor and its underlying tangle of transcodes","authors":"Andreas Lenander Aegidius","doi":"10.1080/15405702.2020.1744609","DOIUrl":null,"url":null,"abstract":"ABSTRACT This article presents an interrogation of streamification, a concept that addresses the influence of streaming software on cultural artifacts and uses. I argue that the streamification builds on an underlying tangle of transcodes. I base this on empirical findings from a qualitative study of digital online music uses and the technologies that operate beyond the interface of streaming media. I map the typical online path of music files and exemplify the tangle of transcodes with three empirical cases and detail their meaning-making processes: 1) The most informal and tangled, when a listener is stream-ripping from YouTube. 2) The re-appropriation of informal YouTube material by a musician. 3) The more formal transcoding performed by a distributor. By drawing on metaphor theory and software studies, I discuss cultural transcoding and metaphor as central to streamification and discuss how a focus on ease-of-use inevitably hides the tangle of transcodes.","PeriodicalId":45584,"journal":{"name":"Popular Communication","volume":null,"pages":null},"PeriodicalIF":1.5000,"publicationDate":"2020-04-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15405702.2020.1744609","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Popular Communication","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/15405702.2020.1744609","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"COMMUNICATION","Score":null,"Total":0}
引用次数: 1
Abstract
ABSTRACT This article presents an interrogation of streamification, a concept that addresses the influence of streaming software on cultural artifacts and uses. I argue that the streamification builds on an underlying tangle of transcodes. I base this on empirical findings from a qualitative study of digital online music uses and the technologies that operate beyond the interface of streaming media. I map the typical online path of music files and exemplify the tangle of transcodes with three empirical cases and detail their meaning-making processes: 1) The most informal and tangled, when a listener is stream-ripping from YouTube. 2) The re-appropriation of informal YouTube material by a musician. 3) The more formal transcoding performed by a distributor. By drawing on metaphor theory and software studies, I discuss cultural transcoding and metaphor as central to streamification and discuss how a focus on ease-of-use inevitably hides the tangle of transcodes.