Wellness Tourism Management Research A bibliometric analysis

Management Marketing Pub Date : 2023-06-01 DOI:10.2478/mmcks-2023-0010

Greta Gulyas, Elisabeta Molnar

{"title":"Wellness Tourism Management Research A bibliometric analysis","authors":"Greta Gulyas, Elisabeta Molnar","doi":"10.2478/mmcks-2023-0010","DOIUrl":null,"url":null,"abstract":"Abstract The aim of the article is to analyze the wellness tourism topic, focusing on the overview and the research directions in the period 2012-2022, published in WoS and Scopus databases. This attempt is aided by the methods of bibliometric analysis, such as co-citation analysis, bibliometric coupling, reference analysis and keywords analysis. The current research reveals information about which pair of papers, authors or journals are cited together as sources of articles from the past almost 11 years formatting the core of the topic of wellness tourism regarding destination, marketing and management in this area. As result of the research, can be concluded that articles in wellness tourism topics highly published in Social Science and Economic disciplines, mostly in English language both in WoS and Scopus databases. Based on the keyword analysis, 7 clusters related to the research of the last almost eleven years resulted. These clusters namely can be defined as: researches focusing on competitiveness, wellness tourism philosophy, quality, sustainability, digitalization, motivation, marketing and management, loyalty and customer satisfaction, and COVID-19 pandemic situation.","PeriodicalId":30072,"journal":{"name":"Management Marketing","volume":"18 1","pages":"172 - 191"},"PeriodicalIF":0.0000,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Management Marketing","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.2478/mmcks-2023-0010","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}

引用次数: 0

Abstract

Abstract The aim of the article is to analyze the wellness tourism topic, focusing on the overview and the research directions in the period 2012-2022, published in WoS and Scopus databases. This attempt is aided by the methods of bibliometric analysis, such as co-citation analysis, bibliometric coupling, reference analysis and keywords analysis. The current research reveals information about which pair of papers, authors or journals are cited together as sources of articles from the past almost 11 years formatting the core of the topic of wellness tourism regarding destination, marketing and management in this area. As result of the research, can be concluded that articles in wellness tourism topics highly published in Social Science and Economic disciplines, mostly in English language both in WoS and Scopus databases. Based on the keyword analysis, 7 clusters related to the research of the last almost eleven years resulted. These clusters namely can be defined as: researches focusing on competitiveness, wellness tourism philosophy, quality, sustainability, digitalization, motivation, marketing and management, loyalty and customer satisfaction, and COVID-19 pandemic situation.

查看原文本刊更多论文

健康旅游管理研究:文献计量分析

本文旨在对健康旅游这一主题进行分析，重点介绍2012-2022年期间的概况和研究方向，并在WoS和Scopus数据库中发表。文献计量学分析方法，如共被引分析、文献计量学耦合分析、参考文献分析和关键词分析。目前的研究揭示了在过去近11年中，哪些论文、作者或期刊被一起引用作为文章来源的信息，这些文章构成了健康旅游主题的核心，涉及该领域的目的地、营销和管理。研究结果表明，在WoS和Scopus数据库中，健康旅游主题的文章在社会科学和经济学科中发表的频率较高，且以英文为主。在关键词分析的基础上，归纳出近11年来研究的7个相关聚类。这些集群分别可以定义为:竞争力、健康旅游理念、质量、可持续性、数字化、动机、营销和管理、忠诚度和客户满意度以及COVID-19大流行情况的研究。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

求助全文

约1分钟内获得全文求助全文

来源期刊

Management Marketing

自引率

0.00%

发文量

审稿时长

12 weeks