Media power in digital Asia: Super apps and megacorps.

Media, culture, and society Pub Date : 2022-11-01 Epub Date: 2022-10-14 DOI:10.1177/01634437221127805
Marc Steinberg, Rahul Mukherjee, Aswin Punathambekar
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Abstract

Tracing global shifts in ownership and conglomeration in the media and technology sectors, this introduction analyzes the emergence of the 'megacorp' and 'super app' as distinct forms and sites of media power. With a focus on Asia, we argue that the pairing of megacorps and super apps is driving the emergence of powerful digital companies that shape social, cultural, and political dynamics worldwide. Through analyses of companies including Reliance, SoftBank, Tencent, Alibaba, and Transsion, this special issue calls for a renewed engagement with theories of monopoly capital via the megacorp, and accounts of consumer and citizen experiences of this monopoly via a quotidian touch point, the super app. In conversation with scholarship on conglomerates, monopolies, and platforms as key institutional forms of media power, we show that media power in this digital conjuncture operates as much through national and regional differences as through the imperative to achieve a global scale.

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数字亚洲的媒体力量:超级应用程序和巨型企业。
本导论追溯了媒体和技术领域所有权和集团化的全球变化,分析了 "巨型公司 "和 "超级应用程序 "作为媒体权力的不同形式和场所的出现。我们以亚洲为重点,认为巨型公司和超级应用程序的结合正在推动强大数字公司的出现,从而影响全球的社会、文化和政治动态。通过对信实、软银、腾讯、阿里巴巴和传神等公司的分析,本特刊呼吁重新审视巨型企业垄断资本的理论,以及消费者和公民通过超级应用程序这一日常接触点对这种垄断的体验。通过与作为媒体权力关键制度形式的企业集团、垄断和平台的学术研究进行对话,我们表明,在这一数字时代,媒体权力的运作既有国家和地区差异,也有实现全球规模的必要性。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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