Back up healthcare marketing with infection-control basics.

Abstract

In the wake of OSHA's bloodborne pathogens regulation requiring employer-provided apparel for healthcare employees, numerous companies are rushing to capture the market, while others are stepping back for fear that the market is too difficult to serve. Both groups need to reassess their positions. These guidelines adapted from TRSA publications should help get you and your employees up to speed on what it takes to serve the healthcare market.