Emerging countries could be different for MSMES: Digitalization and the mediation effects of innovation confronted to environmental practices

IF 5.3 Q2 MANAGEMENT

International Journal of Innovation Studies Pub Date : 2025-08-05 DOI:10.1016/j.ijis.2025.08.001

José Antonio Clemente-Almendros , Alejandro Díaz Pelaez , Gilber Chura Quispe , Jehovanni Fabricio Velarde Molina

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Abstract

Our study analyses the direct and indirect effects of digital strategic orientation on the performance of micro, small- and medium-sized enterprises (MSMEs) in emerging countries. Based on a statistically representative database of Peruvian MSMEs, we use a structural equation model to test the effects of digital strategies on MSMEs’ performance as well as the mediation effect of innovation and environmental practices. Our results show the total positive effect of digital strategies, both directly and mediated by innovation. However, environmental practices do not exert either a direct or a mediating effect. It is necessary for the concurrence of innovation so that environmental practices exert the expected mediation effect. The total effect of digitalization on MSMEs’ competitiveness is almost twice the size of the direct effect, resulting from both mediation effects. We shed light on the importance of analyzing emerging countries in the literature and test the influence of contextual factors.

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对于中小微企业来说，新兴国家可能会有所不同：数字化和创新对环境实践的中介效应

我们的研究分析了数字化战略导向对新兴国家中小微企业（MSMEs）绩效的直接和间接影响。基于秘鲁中小微企业的统计代表性数据库，我们采用结构方程模型检验了数字化战略对中小微企业绩效的影响，以及创新和环境实践的中介效应。我们的研究结果显示了数字化战略的总体积极影响，无论是直接的还是由创新介导的。然而，环境实践既不发挥直接作用，也不发挥中介作用。要使环境实践发挥预期的中介作用，创新的协同性是必要的。数字化对中小微企业竞争力的总影响几乎是直接影响的两倍，这是两种中介效应共同作用的结果。我们阐明了在文献中分析新兴国家的重要性，并测试了背景因素的影响。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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