Managing disinformation on social media platforms.

IF 7.1 3区 管理学 Q1 BUSINESS
Electronic Markets Pub Date : 2025-01-01 Epub Date: 2025-06-09 DOI:10.1007/s12525-025-00796-6
Eric K Clemons, Maximilian Schreieck, Ravi V Waran
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引用次数: 0

Abstract

Online disinformation campaigns are different from other attempts at deception that have existed for millennia, and they require new and more effective mechanisms to counteract them. Modern disinformation campaigns use individuals' private personal information to craft stories carefully designed to manipulate specific readers. They again use this information to direct those stories to those readers who will be most sympathetic and away from readers who will detect the attempted manipulation and experience backlash. These campaigns undermine individual agency and human dignity and polarize societies, destroying societal cohesion, which is why disinformation campaigns have been called an existential threat to human civilization. Limiting the harm of disinformation is complicated by the need to preserve freedom of speech and avoid the appearance of bias, as well as by the resistance of social media platforms that find disinformation campaigns profitable. We use simulation modeling to explore the effectiveness of mechanisms to limit the spread of disinformation and offer guidance to regulators.

Supplementary information: The online version contains supplementary material available at 10.1007/s12525-025-00796-6.

管理社交媒体平台上的虚假信息。
网络造谣活动不同于已经存在了数千年的其他欺骗企图,它们需要新的、更有效的机制来抵消它们。现代造谣活动利用个人的私人信息精心设计故事,以操纵特定的读者。他们再次利用这些信息,将这些故事引导给那些最具同情心的读者,而远离那些会察觉到企图操纵并经历反弹的读者。这些运动破坏个人能动性和人类尊严,使社会两极分化,破坏社会凝聚力,这就是为什么虚假信息运动被称为对人类文明的生存威胁。由于需要维护言论自由和避免出现偏见,以及社交媒体平台认为虚假信息活动有利可图,限制虚假信息的危害变得更加复杂。我们使用模拟建模来探索限制虚假信息传播的机制的有效性,并为监管机构提供指导。补充信息:在线版本包含补充资料,可在10.1007/s12525-025-00796-6获得。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
Electronic Markets
Electronic Markets Multiple-
CiteScore
14.80
自引率
15.30%
发文量
85
期刊介绍: Electronic Markets (EM) stands as a premier academic journal providing a dynamic platform for research into various forms of networked business. Recognizing the pivotal role of information and communication technology (ICT), EM delves into how ICT transforms the interactions between organizations and customers across diverse domains such as social networks, electronic commerce, supply chain management, and customer relationship management. Electronic markets, in essence, encompass the realms of networked business where multiple suppliers and customers engage in economic transactions within single or multiple tiers of economic value chains. This broad concept encompasses various forms, including allocation platforms with dynamic price discovery mechanisms, fostering atomistic relationships. Notable examples originate from financial markets (e.g., CBOT, XETRA) and energy markets (e.g., EEX, ICE). Join us in exploring the multifaceted landscape of electronic markets and their transformative impact on business interactions and dynamics.
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