YouTube Shorts' Recommendations for Teeth Whitening: A Cross-Sectional Analysis.

Primary dental journal Pub Date : 2025-03-01 Epub Date: 2025-05-13 DOI:10.1177/20501684251327613
Jun Yaung, Sun Ha Park, Shahed Al Khalifah
{"title":"YouTube Shorts' Recommendations for Teeth Whitening: A Cross-Sectional Analysis.","authors":"Jun Yaung, Sun Ha Park, Shahed Al Khalifah","doi":"10.1177/20501684251327613","DOIUrl":null,"url":null,"abstract":"<p><strong>Objective: </strong>This cross-sectional study evaluates YouTube Shorts' recommendations on teeth whitening to determine the prevalence of various treatments and the engagement levels of this content.</p><p><strong>Method: </strong>A sample of 75 videos were analysed based on speaker type (e.g. dentist, blogger, dental product company), recommended treatment, viewer engagement, and claims regarding efficacy.</p><p><strong>Results: </strong>While bloggers and product companies accumulated larger view counts, dental professionals, particularly dentists, provided more thorough discussions of treatment safety and efficacy, using tools such as shade guides and discussing potential sensitivity issues.</p><p><strong>Conclusion: </strong>These findings underscore the influential role that social media content creators play in shaping public perception of cosmetic dental treatments, as well as the pressing need for evidence-based, professional material online.</p>","PeriodicalId":519951,"journal":{"name":"Primary dental journal","volume":"14 1","pages":"127-131"},"PeriodicalIF":0.0000,"publicationDate":"2025-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Primary dental journal","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1177/20501684251327613","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"2025/5/13 0:00:00","PubModel":"Epub","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0

Abstract

Objective: This cross-sectional study evaluates YouTube Shorts' recommendations on teeth whitening to determine the prevalence of various treatments and the engagement levels of this content.

Method: A sample of 75 videos were analysed based on speaker type (e.g. dentist, blogger, dental product company), recommended treatment, viewer engagement, and claims regarding efficacy.

Results: While bloggers and product companies accumulated larger view counts, dental professionals, particularly dentists, provided more thorough discussions of treatment safety and efficacy, using tools such as shade guides and discussing potential sensitivity issues.

Conclusion: These findings underscore the influential role that social media content creators play in shaping public perception of cosmetic dental treatments, as well as the pressing need for evidence-based, professional material online.

YouTube短片对牙齿美白的建议:横断面分析。
目的:本横断面研究评估YouTube短片关于牙齿美白的建议,以确定各种治疗的流行程度和该内容的参与程度。方法:根据演讲者类型(如牙医、博主、牙科产品公司)、推荐治疗方法、观众参与度和功效声明对75个视频样本进行分析。结果:虽然博主和产品公司积累了更多的浏览量,但牙科专业人士,尤其是牙医,通过使用阴影指南等工具和讨论潜在的敏感性问题,对治疗的安全性和有效性进行了更深入的讨论。结论:这些发现强调了社交媒体内容创作者在塑造公众对牙科美容治疗的看法方面所起的重要作用,以及对基于证据的专业在线材料的迫切需求。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
求助全文
约1分钟内获得全文 求助全文
来源期刊
自引率
0.00%
发文量
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
copy
已复制链接
快去分享给好友吧!
我知道了
右上角分享
点击右上角分享
0
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信