Thi-Phuoc Bui , Thang Quyet Nguyen , Hsiao-Ching Lee
{"title":"Destination choice intentions based on attitudes toward local cuisine: The empirical study from an emerging country","authors":"Thi-Phuoc Bui , Thang Quyet Nguyen , Hsiao-Ching Lee","doi":"10.1016/j.ijgfs.2025.101194","DOIUrl":null,"url":null,"abstract":"<div><div>This research examines the intention to choose travel destinations based on tourists' attitudes toward local cuisine in an emerging country. Structural Equation Modeling (SEM) was employed to assess the likelihood of tourists choosing An Giang province, Vietnam, as a travel destination, based on multiple influencing factors such as word of mouth, cultural values, food quality, and price. The research results indicate that cultural values may be a key factor in promoting positive attitudes towards An Giang and attracting more tourists. These findings have practical implications for leveraging traditional cuisine to enhance tourist attraction.</div></div>","PeriodicalId":48594,"journal":{"name":"International Journal of Gastronomy and Food Science","volume":"40 ","pages":"Article 101194"},"PeriodicalIF":3.2000,"publicationDate":"2025-05-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Gastronomy and Food Science","FirstCategoryId":"97","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S1878450X25000952","RegionNum":2,"RegionCategory":"农林科学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"FOOD SCIENCE & TECHNOLOGY","Score":null,"Total":0}
引用次数: 0
Abstract
This research examines the intention to choose travel destinations based on tourists' attitudes toward local cuisine in an emerging country. Structural Equation Modeling (SEM) was employed to assess the likelihood of tourists choosing An Giang province, Vietnam, as a travel destination, based on multiple influencing factors such as word of mouth, cultural values, food quality, and price. The research results indicate that cultural values may be a key factor in promoting positive attitudes towards An Giang and attracting more tourists. These findings have practical implications for leveraging traditional cuisine to enhance tourist attraction.
期刊介绍:
International Journal of Gastronomy and Food Science is a peer-reviewed journal that explicitly focuses on the interface of food science and gastronomy. Articles focusing only on food science will not be considered. This journal equally encourages both scientists and chefs to publish original scientific papers, review articles and original culinary works. We seek articles with clear evidence of this interaction. From a scientific perspective, this publication aims to become the home for research from the whole community of food science and gastronomy.
IJGFS explores all aspects related to the growing field of the interaction of gastronomy and food science, in areas such as food chemistry, food technology and culinary techniques, food microbiology, genetics, sensory science, neuroscience, psychology, culinary concepts, culinary trends, and gastronomic experience (all the elements that contribute to the appreciation and enjoyment of the meal. Also relevant is research on science-based educational programs in gastronomy, anthropology, gastronomic history and food sociology. All these areas of knowledge are crucial to gastronomy, as they contribute to a better understanding of this broad term and its practical implications for science and society.