A choice based conjoint analysis of mobile healthcare application preferences among physicians, patients, and individuals

IF 12.4 1区医学 Q1 HEALTH CARE SCIENCES & SERVICES

NPJ Digital Medicine Pub Date : 2025-05-03 DOI:10.1038/s41746-025-01610-5

Junbok Lee, Jung Hyun Kim, Mingee Choi, Jaeyong Shin

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Abstract

The rapid proliferation of healthcare service applications (apps) makes it challenging for consumers to determine the best one for their needs, prompting the Korean government to introduce an accreditation program to verify app safety. This study aims to identify the factors influencing the choice of healthcare service apps among physicians, patients with chronic diseases, and healthy individuals. We conducted a choice-based conjoint analysis with six factors (number of studies on effectiveness, frequency of information delivery, cybersecurity and data safety, user satisfaction, accreditation, and costs). 1,093 participants (407 healthy individuals, 589 patients, and 97 physicians) participated in the online survey. Across all groups, cybersecurity and data safety were the most important preference factors (healthy individuals: β = 2.127, 95% CI 2.096–2.338, patients: β = 1.569, 95% CI 1.481–1.658, physicians: β = 1.111, 95% CI 0.908–1.314). All groups were willing to pay more approximately $12 for high cybersecurity and data safety compared to low.

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对医生、患者和个人之间的移动医疗应用偏好进行基于选择的联合分析

随着医疗保健服务应用程序（app）的激增，消费者很难确定最适合自己的应用程序，因此韩国政府推出了验证应用程序安全性的认证制度。本研究旨在探讨影响医师、慢性病患者和健康个体对医疗服务app选择的因素。我们对六个因素（有效性研究数量、信息传递频率、网络安全和数据安全、用户满意度、认证和成本）进行了基于选择的联合分析。1093名参与者（407名健康个体，589名患者和97名医生）参加了在线调查。在所有组中，网络安全和数据安全是最重要的偏好因素（健康个体：β = 2.127, 95% CI 2.096-2.338；患者：β = 1.569, 95% CI 1.481-1.658；医生：β = 1.111, 95% CI 0.908-1.314）。所有小组都愿意为高网络安全和数据安全性支付约12美元。

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来源期刊

NPJ Digital Medicine Multiple-

CiteScore

25.10

自引率

3.30%

发文量

170

审稿时长

15 weeks

期刊介绍： npj Digital Medicine is an online open-access journal that focuses on publishing peer-reviewed research in the field of digital medicine. The journal covers various aspects of digital medicine, including the application and implementation of digital and mobile technologies in clinical settings, virtual healthcare, and the use of artificial intelligence and informatics. The primary goal of the journal is to support innovation and the advancement of healthcare through the integration of new digital and mobile technologies. When determining if a manuscript is suitable for publication, the journal considers four important criteria: novelty, clinical relevance, scientific rigor, and digital innovation.