Don’t stop believing: The manifestations of coopetition in export markets

IF 5.9 1区 管理学 Q1 BUSINESS
James M. Crick , David Crick
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引用次数: 0

Abstract

Although a coopetition-oriented mind-set (belief about the importance of cooperating with competitors) is likely to drive coopetition strategies, the nuances of this relationship remain under-researched. Furthermore, coopetition has typically been investigated in domestic settings, rather than in export markets, where different opportunities and challenges are likely to exist. Thus, underpinned by resource-based theory, and focusing on smaller-sized companies, this study examines the association between an export coopetition-oriented mind-set and export coopetition strategies under key moderating effects. Survey responses were collected from 107 small wine producers in South Africa (passing all major robustness checks). As hypothesized, the results showed that an export coopetition-oriented mind-set drives export coopetition strategies. However, surprisingly, this link was positively moderated by export competitive aggressiveness, but was not significantly impacted by export competitive intensity. Consequently, unique insights emerge for academics and practitioners regarding what factors help or hinder the facilitation of coopetition activities in export markets.
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来源期刊
CiteScore
14.10
自引率
6.90%
发文量
95
审稿时长
62 days
期刊介绍: The International Business Review (IBR) stands as a premier international journal within the realm of international business and proudly serves as the official publication of the European International Business Academy (EIBA). This esteemed journal publishes original and insightful papers addressing the theory and practice of international business, encompassing a broad spectrum of topics such as firms' internationalization strategies, cross-border management of operations, and comparative studies of business environments across different countries. In essence, IBR is dedicated to disseminating research that informs the international operations of firms, whether they are SMEs or large MNEs, and guides the actions of policymakers in both home and host countries. The journal warmly welcomes conceptual papers, empirical studies, and review articles, fostering contributions from various disciplines including strategy, finance, management, marketing, economics, HRM, and organizational studies. IBR embraces methodological diversity, with equal openness to papers utilizing quantitative, qualitative, or mixed-method approaches.
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