Don’t stop believing: The manifestations of coopetition in export markets

IF 5.9 1区 管理学 Q1 BUSINESS
James M. Crick , David Crick
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引用次数: 0

Abstract

Although a coopetition-oriented mind-set (belief about the importance of cooperating with competitors) is likely to drive coopetition strategies, the nuances of this relationship remain under-researched. Furthermore, coopetition has typically been investigated in domestic settings, rather than in export markets, where different opportunities and challenges are likely to exist. Thus, underpinned by resource-based theory, and focusing on smaller-sized companies, this study examines the association between an export coopetition-oriented mind-set and export coopetition strategies under key moderating effects. Survey responses were collected from 107 small wine producers in South Africa (passing all major robustness checks). As hypothesized, the results showed that an export coopetition-oriented mind-set drives export coopetition strategies. However, surprisingly, this link was positively moderated by export competitive aggressiveness, but was not significantly impacted by export competitive intensity. Consequently, unique insights emerge for academics and practitioners regarding what factors help or hinder the facilitation of coopetition activities in export markets.
不要停止相信:出口市场合作的表现
尽管以竞争为导向的思维模式(相信与竞争对手合作的重要性)可能会推动合作策略,但这种关系的细微差别仍未得到充分研究。此外,通常是在国内环境中而不是在可能存在不同机会和挑战的出口市场中调查合作。因此,本研究以资源基础理论为基础,以中小企业为研究对象,考察了出口竞争导向思维模式与出口合作战略在关键调节效应下的关系。调查结果来自南非107家小型葡萄酒生产商(通过了所有主要的稳健性检查)。结果表明,出口竞争导向的思维模式驱动出口合作战略。然而,令人惊讶的是,这种联系受到出口竞争侵略性的正调节,而不受出口竞争强度的显著影响。因此,对于哪些因素有助于或阻碍促进出口市场的合作活动,学者和实践者产生了独特的见解。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
14.10
自引率
6.90%
发文量
95
审稿时长
62 days
期刊介绍: The International Business Review (IBR) stands as a premier international journal within the realm of international business and proudly serves as the official publication of the European International Business Academy (EIBA). This esteemed journal publishes original and insightful papers addressing the theory and practice of international business, encompassing a broad spectrum of topics such as firms' internationalization strategies, cross-border management of operations, and comparative studies of business environments across different countries. In essence, IBR is dedicated to disseminating research that informs the international operations of firms, whether they are SMEs or large MNEs, and guides the actions of policymakers in both home and host countries. The journal warmly welcomes conceptual papers, empirical studies, and review articles, fostering contributions from various disciplines including strategy, finance, management, marketing, economics, HRM, and organizational studies. IBR embraces methodological diversity, with equal openness to papers utilizing quantitative, qualitative, or mixed-method approaches.
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