Partially autonomous vehicles (PAVs) vs. fully autonomous vehicles (FAVs): A comparative study with adoption models

IF 10.1 1区社会学 Q1 SOCIAL ISSUES

Technology in Society Pub Date : 2024-08-27 DOI:10.1016/j.techsoc.2024.102698

Ge Zhu , Yuche Chen , Jiali Zheng

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引用次数: 0

Abstract

This paper presents a decomposed self-efficacy-based value adoption model (SVAM) to explore user perceptions of partially autonomous vehicles (PAVs) and fully autonomous vehicles (FAVs) and their impacts on adoption intention. Data from 279 participants on Mechanical Turk were analyzed using structural equation modeling and multigroup analysis via SmartPLS4.0. Survey results revealed a preference among respondents for PAVs over FAVs. The analysis showed differential effects of perceived value and self-efficacy regarding PAVs and FAVs, shedding light on why users favored PAVs over more advanced FAVs. Perceived enjoyment was identified as a predominant factor in shaping value perceptions of autonomous vehicles, surpassing utilitarian usefulness. Self-efficacy played a varying driving force in preference for PAVs and FAVs, determined by perceived ease of use and familiarity. The proposed SVAM model offers enhanced insights compared to the technology acceptance model in discerning the adoption patterns between PAVs and FAVs. These findings provide valuable insights regarding factors influencing user perceptions and intentions toward PAVs and FAVs, highlighting the different emphases of technology development and marketing in this domain.

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部分自动驾驶汽车（PAVs）与完全自动驾驶汽车（FAVs）：采用模式比较研究

本文提出了一个基于自我效能的价值采纳分解模型（SVAM），以探讨用户对部分自动驾驶汽车（PAVs）和完全自动驾驶汽车（FAVs）的看法及其对采纳意向的影响。我们通过 SmartPLS4.0 使用结构方程建模和多组分析方法对来自 Mechanical Turk 的 279 名参与者的数据进行了分析。调查结果显示，与 FAV 相比，受访者更倾向于 PAVs。分析表明了感知价值和自我效能对 PAV 和 FAV 的不同影响，从而揭示了为什么用户更喜欢 PAV 而不是更先进的 FAV。在形成对自动驾驶汽车的价值感知方面，感知到的乐趣被认为是一个主要因素，超过了功利性的有用性。自我效能感对偏好 PAV 和 FAV 起着不同的推动作用，这取决于感知到的易用性和熟悉程度。与技术接受模型相比，所提出的 SVAM 模型在辨别 PAV 和 FAV 的采用模式方面提供了更深入的见解。这些研究结果为影响用户对无人驾驶航空器和无人汽车的看法和意向的因素提供了有价值的见解，突出了这一领域技术开发和营销的不同重点。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Technology in Society Multiple-

CiteScore

17.90

自引率

14.10%

发文量

316

审稿时长

60 days

期刊介绍： Technology in Society is a global journal dedicated to fostering discourse at the crossroads of technological change and the social, economic, business, and philosophical transformation of our world. The journal aims to provide scholarly contributions that empower decision-makers to thoughtfully and intentionally navigate the decisions shaping this dynamic landscape. A common thread across these fields is the role of technology in society, influencing economic, political, and cultural dynamics. Scholarly work in Technology in Society delves into the social forces shaping technological decisions and the societal choices regarding technology use. This encompasses scholarly and theoretical approaches (history and philosophy of science and technology, technology forecasting, economic growth, and policy, ethics), applied approaches (business innovation, technology management, legal and engineering), and developmental perspectives (technology transfer, technology assessment, and economic development). Detailed information about the journal's aims and scope on specific topics can be found in Technology in Society Briefings, accessible via our Special Issues and Article Collections.