{"title":"From mandala to flowchart: Managerial governmentality and the evidentiary technologies of Indonesia's Reformasi","authors":"Aurora Donzelli","doi":"10.1111/jola.12435","DOIUrl":null,"url":null,"abstract":"<p>With the dissolution of an authoritarian regime, novel semiotic technologies are mobilized in the service of producing new political imaginaries. Through what visual and discursive practices can “democracy” be made visible? How can “good governance” be convincingly attested? This paper explores the evidentiary infrastructures of Indonesia's s-driven democratic transition to introduce a broader reflection on the role of graphic artifacts in disseminating neoliberal ideologies of transparency and managerial notions of “good governance.” Since the end of Suharto's authoritarian regime, a new genre of graphic artifacts has proliferated within Indonesian government offices: colorful vinyl banners with flowcharts and diagrams illustrating institutional mission statements, bureaucratic procedures, and administrative structures. Marking a clear departure from the traditional iconography of the mandala-like pre-democratic state, these flowcharts are only partially successful. Their aspiration to be iconic materializations of an efficient new mode of governance betrays widespread anxieties that the Reform Era has fallen short of its reformist promise.</p>","PeriodicalId":47070,"journal":{"name":"Journal of Linguistic Anthropology","volume":"34 2","pages":"290-319"},"PeriodicalIF":1.8000,"publicationDate":"2024-07-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1111/jola.12435","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Linguistic Anthropology","FirstCategoryId":"98","ListUrlMain":"https://onlinelibrary.wiley.com/doi/10.1111/jola.12435","RegionNum":2,"RegionCategory":"文学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"ANTHROPOLOGY","Score":null,"Total":0}
引用次数: 0
Abstract
With the dissolution of an authoritarian regime, novel semiotic technologies are mobilized in the service of producing new political imaginaries. Through what visual and discursive practices can “democracy” be made visible? How can “good governance” be convincingly attested? This paper explores the evidentiary infrastructures of Indonesia's s-driven democratic transition to introduce a broader reflection on the role of graphic artifacts in disseminating neoliberal ideologies of transparency and managerial notions of “good governance.” Since the end of Suharto's authoritarian regime, a new genre of graphic artifacts has proliferated within Indonesian government offices: colorful vinyl banners with flowcharts and diagrams illustrating institutional mission statements, bureaucratic procedures, and administrative structures. Marking a clear departure from the traditional iconography of the mandala-like pre-democratic state, these flowcharts are only partially successful. Their aspiration to be iconic materializations of an efficient new mode of governance betrays widespread anxieties that the Reform Era has fallen short of its reformist promise.
期刊介绍:
The Journal of Linguistic Anthropology explores the many ways in which language shapes social life. Published with the journal"s pages are articles on the anthropological study of language, including analysis of discourse, language in society, language and cognition, and language acquisition of socialization. The Journal of Linguistic Anthropology is published semiannually.