ПЕРСПЕКТИВИ РЕГУЛЮВАННЯ БУДІВЕЛЬНОГО СЕКТОРУ В ЄС ЯК ФАКТОР ПІДВИЩЕННЯ КОНКУРЕНТОСПРОМОЖНОСТІ В УМОВАХ РЕАЛІЗАЦІЇ ЗЕЛЕНОГО КУРСУ

Abstract

, of a green economy, and the achievement of climate neutrality. Another concept being integrated into the EU green strategy is the circular economy model, aimed at minimizing the generation of various types and types of industrial waste. In March 2020, a plan was adopted that places recycling and the use of renewable resources at its core. At least 30% of the funds allocated as grants and loans will go to environmental projects. The construction industry is at the center of transformations towards a green economy. Several main problems have been identified that hinder the process of introducing green development in the construction sector: lack of financial resources; lack of necessary technologies in national economies; insufficiently developed legal framework in the field of green technologies; the unwillingness of companies in traditional sectors to transform their business in accordance with the requirements of the green economy; lack of qualified specialists; possible job losses, especially at the local level, during the transition to environmentally friendly production methods; the need for environmentally oriented citizen education to promote green growth ideas. The competitiveness of countries in the global economy will largely be determined by the extent to which countries can organize their movement towards green growth. In the construction segment, this has led to the search for solutions and approaches that would provide a much higher level of quality of constructed facilities based on three fundamental factors: increased requirements for building comfort; significant reduction in resource consumption; lack of influence of the object on the people in it and the environment. The key factors encouraging participants in the construction market to integrate green solutions and technologies into their activities can be divided into two large groups: benefits received by a green project from the outside, primarily various measures of financial and non-financial incentives from government agencies; benefits generated by the green project itself; this category includes various financial, economic, social and environmental factors that make the object attractive in the eyes of potential users and increase its demand and market value.