Everyday positivity: An appraisal analysis of online identity in food blogs

Q2 Computer Science

First Monday Pub Date : 2024-06-08 DOI:10.5210/fm.v29i6.13225

Lotte Dam, Helle Dam Jensen

引用次数: 0

Abstract

This paper analyses a number of “About me” sections of Danish food blogs to the purpose of investigating how bloggers discursively construct online identities. The blogs belong to a hybrid genre, containing both commercial products (recipes) and the personal narratives of bloggers on their everyday lives. Because of the highly subjective character of the narratives, the appraisal framework from systemic functional linguistics was chosen as an analytical tool to uncover patterns in evaluative language. Through the selection of content and the way it is discursively presented, bloggers seek to create a bond with an imagined audience, with whom they form a so-called ambient affiliation. Two such bonds are identified: a positive-thinking bond and a feeling-of-safety bond.

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日常积极性：食品博客中的在线身份鉴定分析

本文分析了一些丹麦美食博客的 "关于我 "部分，旨在研究博主如何通过话语构建网络身份。这些博客属于混合体裁，既包含商业产品（食谱），也包含博主对其日常生活的个人叙述。由于这些叙述具有高度的主观性，我们选择了系统功能语言学的评价框架作为分析工具，以揭示评价性语言的模式。通过对内容的选择及其话语表达方式，博主试图与想象中的受众建立联系，并与他们形成所谓的环境关联。这种联系有两种：一种是积极思考的联系，另一种是安全感的联系。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

First Monday Computer Science-Computer Networks and Communications

CiteScore

2.20

自引率

0.00%

发文量

期刊介绍： First Monday is one of the first openly accessible, peer–reviewed journals on the Internet, solely devoted to the Internet. Since its start in May 1996, First Monday has published 1,035 papers in 164 issues; these papers were written by 1,316 different authors. In addition, eight special issues have appeared. The most recent special issue was entitled A Web site with a view — The Third World on First Monday and it was edited by Eduardo Villanueva Mansilla. First Monday is indexed in Communication Abstracts, Computer & Communications Security Abstracts, DoIS, eGranary Digital Library, INSPEC, Information Science & Technology Abstracts, LISA, PAIS, and other services.