Automatic pricing and replenishment decision-making for vegetable products based on optimization models

Yifan Chen, Zhong Zheng, Xiaoya Wang, Ziqi Meng, Jiayao Li
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Abstract

Addressing the replenishment and pricing issues of vegetable products is crucial for ensuring product quality and freshness, optimizing sales combinations, refining pricing strategies, and enhancing operational efficiency. Through scientific data analysis and decision-making, supermarkets can better meet consumer demands, enhance competitiveness, and achieve sustainable development. This paper discusses the complex issues of procurement and pricing of fresh vegetable products in current supermarkets. It employs methods such as hierarchical clustering analysis, Topsis evaluation, and optimization models to construct data models, establishing multiple models to address replenishment and pricing decision-making from various perspectives. The research indicates, firstly, the paper categorizes vegetable products into four clusters, explores complementary and substitute products within them, and discovers that reasonable sales combinations among different types of single products can mutually promote sales, leading to higher economic benefits for supermarkets. Secondly, the paper derives a mathematical model describing the relationship between total profit, total sales volume of individual products, and pricing. This model provides valuable recommendations for supermarkets replenishment and pricing decisions, ensuring practical implementation of pricing and replenishment plans. Thirdly, the paper establishes a model for maximizing profits under constant replenishment quantities, assisting supermarkets in formulating more scientific replenishment plans for individual products within a limited number of available items. By judiciously applying the innovative mathematical models presented in this paper, supermarkets can obtain reliable market analysis and make corresponding replenishment and pricing decisions.
基于优化模型的蔬菜产品自动定价和补货决策
解决蔬菜产品的补货和定价问题对于确保产品质量和新鲜度、优化销售组合、完善定价策略和提高运营效率至关重要。通过科学的数据分析和决策,超市可以更好地满足消费者需求,增强竞争力,实现可持续发展。本文探讨了当前超市生鲜蔬菜产品采购和定价的复杂问题。它采用层次聚类分析、Topsis 评价、优化模型等方法构建数据模型,建立多种模型,从不同角度解决补货和定价决策问题。研究表明,首先,论文将蔬菜产品分为四个聚类,探讨了聚类内产品的互补性和替代性,发现不同类型单品之间合理的销售组合可以相互促进销售,为超市带来更高的经济效益。其次,论文推导出一个数学模型,描述了总利润、单品总销量和定价之间的关系。该模型为超市的补货和定价决策提供了有价值的建议,确保定价和补货计划切实可行。第三,本文建立了补货量恒定条件下的利润最大化模型,帮助超市在有限的可售货品范围内制定更科学的单品补货计划。通过合理应用本文提出的创新数学模型,超市可以获得可靠的市场分析,并做出相应的补货和定价决策。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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