{"title":"Performing Nigerianness: Equivocal Identities and Digital Legibility of White Women Comedians","authors":"R. Amaefula","doi":"10.1017/asr.2024.47","DOIUrl":null,"url":null,"abstract":"\n Sabina Yuhas (@Overszabi) and Juliana Belova (@juliewanderz or Oyibo Marlian) are Hungarian and Russian women, respectively, who are fascinated by Nigerian popular culture. Despite their successes in exploiting Black culture to attain wealth and fame in the Nigerian mediasphere, their works have hardly been studied. Close readings and nuanced analyses of their selected TikTok skits show a multiplicity of images that are neither fully European nor Nigerian—equivocal identities—mediating Otherness. However, the longstanding power asymmetries between Africa and Europe characterize their enactments as commodification of Blackness, accounting for why Nigerians who perform “Europeanness” do not attain corresponding success.","PeriodicalId":7618,"journal":{"name":"African Studies Review","volume":null,"pages":null},"PeriodicalIF":0.8000,"publicationDate":"2024-05-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"African Studies Review","FirstCategoryId":"90","ListUrlMain":"https://doi.org/10.1017/asr.2024.47","RegionNum":2,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"AREA STUDIES","Score":null,"Total":0}
引用次数: 0
Abstract
Sabina Yuhas (@Overszabi) and Juliana Belova (@juliewanderz or Oyibo Marlian) are Hungarian and Russian women, respectively, who are fascinated by Nigerian popular culture. Despite their successes in exploiting Black culture to attain wealth and fame in the Nigerian mediasphere, their works have hardly been studied. Close readings and nuanced analyses of their selected TikTok skits show a multiplicity of images that are neither fully European nor Nigerian—equivocal identities—mediating Otherness. However, the longstanding power asymmetries between Africa and Europe characterize their enactments as commodification of Blackness, accounting for why Nigerians who perform “Europeanness” do not attain corresponding success.
期刊介绍:
African Studies Review (ASR) is the flagship scholarly journal of the African Studies Association (USA). The ASR publishes the highest quality African studies scholarship in all academic disciplines. The ASR’s rigorous interdisciplinary peer review seeks to contribute to the development of scholarly conversations of interest to the diverse audience of the Association’s membership and to the growth of African studies in North America, on the African continent, and in a global comparative context.