Uji Validitas dan Efektivitas Buku English For Business Berbasis Multimodality di Prodi Kewirausahaan Universitas Negeri Medan

Abstract

The Entrepreneurship Study Program of Universitas Negeri Medan (UNIMED) is one of the educational institutions that plays an active role in organizing Entrepreneurship education. This study program has a vision to produce entrepreneurs. One of the skills required for an entrepreneur is the ability to speak internationally. The problem found in the Entrepreneurship Study Program is that students' English skills are still low as evidenced by the low learning outcomes of students. This problem is suspected because there is no Business English book owned by the lecturer which has an impact on the non-optimal implementation of learning in class. So far, the material provided is adoption material that is summarized in general without adjusting to the needs of students to improve international language skills. Lecturers do not have their own textbooks so lecturers do not have clear guidelines in teaching.