A novel influence quantification model on Instagram using data science approach for targeted business advertising and better digital marketing outcomes
{"title":"A novel influence quantification model on Instagram using data science approach for targeted business advertising and better digital marketing outcomes","authors":"Sachin Kumar, Kartikey Saran, Yashu Garg, Gaurav Dubey, Shivam Goel, Alok Nikhil Jha, Ajit Kumar Verma","doi":"10.1007/s13278-024-01230-z","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":504197,"journal":{"name":"Social Network Analysis and Mining","volume":"41 11","pages":"1-12"},"PeriodicalIF":0.0000,"publicationDate":"2024-03-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Social Network Analysis and Mining","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1007/s13278-024-01230-z","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}