Mapping Opportunities: Study of Panaytayan’s Tourism Potential with FUN STEP’s

Rhea B De Guzman
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Abstract

This research explores the untapped tourism potential of Panaytayan, Mansalay, Oriental Mindoro, Philippines, employing a multidimensional approach that integrates SWOT analysis and a Community Needs Assessment through community immersion. By evaluating the intrinsic aspects of Panaytayan’s tourism landscape and engaging with the local community, the study identifies the village as a promising site for sustainable, community-based tourism. Challenges such as limited infrastructure, marketing expertise, and environmental vulnerabilities are meticulously addressed alongside opportunities presented by sustainable travel trends and government grants for agri-ecotourism and adventure community-based tourism. Proximity to established tourist destinations provides unique advantages, but potential threats, including over-tourism and competition, are acknowledged. Findings advocate strategic interventions, emphasizing infrastructure improvement, capacity building, targeted marketing, and a clear regulatory framework to overcome challenges and leverage opportunities. Recommendations propose community-based tourism initiatives to empower locals and position Panaytayan for agri-ecotourism and adventure tourism. These initiatives align seamlessly with the proposed extension project, FUN STEP’s (Fostering Unity and Nature through Sustainable Tourism Engagement Programs), a three-year program affiliated with Mindoro State University. FUN STEPs comprise four distinct programs: KAPWAA, TRIPLE-T, Eco-Cinema, and Eco-Drive, fostering community involvement, hygiene awareness, tour guiding proficiency, environmental education, and advocacy campaigns. Sustainable infrastructure and environmental conservation practices are emphasized to minimize adverse impacts. This approach envisions Panaytayan as a sustainable, community-driven destination, poised for economic growth while preserving its distinctive cultural and environmental assets. The research contributes to the comprehensive understanding of Panaytayan’s tourism potential, paving the way for responsible and inclusive tourism development.
绘制机遇图:利用 FUN STEP 研究帕奈塔扬的旅游潜力
本研究探索了菲律宾东民都洛省曼萨莱市 Panaytayan 尚未开发的旅游潜力,采用了 SWOT 分析和社区需求评估相结合的多维方法。通过评估 Panaytayan 旅游景观的内在因素并与当地社区合作,该研究将该村庄确定为有希望发展可持续社区旅游业的地点。除了可持续旅游趋势和政府为农业生态旅游和社区探险旅游提供的补助金所带来的机遇外,研究还细致地探讨了基础设施有限、市场营销专业知识和环境脆弱性等挑战。毗邻成熟的旅游目的地提供了独特的优势,但也承认潜在的威胁,包括过度旅游和竞争。研究结果主张采取战略性干预措施,强调改善基础设施、能力建设、有针对性的营销和明确的监管框架,以克服挑战和利用机遇。建议提出了以社区为基础的旅游倡议,以增强当地人的能力,并将帕奈塔扬定位为农业生态旅游和探险旅游。这些举措与拟议的扩展项目 FUN STEP(通过可持续旅游参与计划促进团结与自然)不谋而合,该项目为期三年,隶属于明多罗州立大学。FUN STEP 由四个不同的项目组成:KAPWAA、TRIPLE-T、Eco-Cinema 和 Eco-Drive,促进社区参与、卫生意识、导游能力、环境教育和宣传活动。强调可持续基础设施和环境保护实践,以尽量减少不利影响。这种方法将帕奈塔扬设想为一个可持续的、由社区驱动的旅游目的地,在保护其独特的文化和环境资产的同时,促进经济增长。这项研究有助于全面了解帕奈塔扬的旅游潜力,为负责任和包容性的旅游业发展铺平道路。
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