Connecting people to conservation agencies through social media posts: an examination of the power of marketing that zoos maintain

IF 1.1 Q3 SOCIAL WORK

Social Work in Mental Health Pub Date : 2024-02-15 DOI:10.1080/15332985.2024.2317292

Ezekiel Miller

引用次数: 0

Abstract

We examined one calendar year of Facebook posts by 10 AZA accredited zoos to compare how often zoos mention small, large, and government conservation agencies. Findings include no significant diffe...

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通过社交媒体帖子将人们与自然保护机构联系起来：考察动物园的营销能力

我们研究了 10 家获得 AZA 认证的动物园在 Facebook 上发布的一个日历年的帖子，以比较动物园提及小型、大型和政府保护机构的频率。研究结果表明，动物园和动物园之间没有明显的差异。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Social Work in Mental Health SOCIAL WORK-

CiteScore

1.90

自引率

0.00%

发文量

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