Problems and Strategies for Developing Halal Tourism in West Sumatra Through IITC

Abstract

This research aims for Halal tourism to grow and develop naturally in each region, especially in West Sumatra along with increasing Islamic economic and financial activities. This study analyzes some strategies for halal tourism development in West Sumatra using the Analytic Network Process (ANP) approach and focuses on the aspects of Halal Tourism Infrastructure, Hospitality and Services, Human Resources, MSME Center for Halal Tourism, Sharia Tourism Curriculum and Halal Certification. The results show that halal tourism has not grown significantly and has not yet become a strong tandem for Islamic economics and finance in West Sumatra. This shows that the main problem that has become an obstacle to halal tourism development in West Sumatra is firstly the low Halal Tourism Literacy index which is indicated by a lack of quality of Halal Tourism Curriculum and Majors. The second problem is the absence of an incubation center for halal tourism development such as the Islamic Tourism Center. In addition, the third problem is the absence of education and socialization of halal certification for the entire