Does ESG privilege climate action over social and governance issues? A content analysis of BlackRock CEO Larry Fink’s annual letters

Nela Mrchkovska, N. Dolšak, A. Prakash
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Abstract

Milton Friedman famously argued that the social responsibility of business is to maximize shareholder wealth. Friedman’s view is challenged by the proponents of corporate social responsibility who suggest that firms should consider the interests of all stakeholders, and not just shareholders. Following the stakeholder approach, BlackRock’s CEO Larry Fink has made the case that firms should use the ESG (environmental, social, and governance) metric to evaluate their performance as opposed to short-term profit maximization. Fink employs his annual “Dear CEO” letters as a platform to outline his views on ESG. While these letters focus on all three ESG dimensions, the media tends to portray Fink as a climate advocate. We examined the texts of the ten letters Fink has published since 2012 to assess the extent to which Fink focused on climate issues. We found that Fink emphasized the climate dimension over social and governance dimensions only in two letters (2020 and 2022), which suggests that the thrust of Fink’s letters differs from how the media frames them. Broadly, our paper suggests that norm advocates sometimes cannot fully control how their advocated norm is interpreted and framed. Limiting ESG to climate issues has implications for its business acceptability. Specifically, this framing links business incentives to adopt ESG to the policy salience of climate issues as well as the fortunes of both the fossil fuel industry and the renewable energy sector. Second, if businesses face a legitimacy crisis from governance shortfalls or inadequate social performance, ESG will serve as a less effective tool in alleviating stakeholder concerns.
ESG 是否将气候行动置于社会和治理问题之上?贝莱德首席执行官拉里-芬克的年度信件内容分析
米尔顿-弗里德曼(Milton Friedman)有一个著名的观点,即企业的社会责任是最大限度地增加股东的财富。弗里德曼的观点受到了企业社会责任支持者的质疑,他们认为企业应该考虑所有利益相关者的利益,而不仅仅是股东的利益。贝莱德公司首席执行官拉里-芬克(Larry Fink)秉承利益相关者的观点,提出公司应使用 ESG(环境、社会和治理)指标来评估其业绩,而不是追求短期利润最大化。芬克利用每年的 "亲爱的首席执行官 "信作为平台,概述他对 ESG 的看法。虽然这些信件关注所有三个 ESG 维度,但媒体倾向于将芬克描绘成气候倡导者。我们研究了芬克自 2012 年以来发表的 10 封信,以评估芬克对气候问题的关注程度。我们发现,芬克仅在两封信(2020 年和 2022 年)中强调了气候维度,而非社会和治理维度,这表明芬克信件的主旨与媒体对信件的描述有所不同。从广义上讲,我们的论文表明,规范倡导者有时无法完全控制其倡导的规范是如何被解释和框定的。将 ESG 限制在气候问题上会影响其商业可接受性。具体来说,这种框架将企业采用 ESG 的动机与气候问题的政策显著性以及化石燃料行业和可再生能源行业的命运联系起来。其次,如果企业因治理缺陷或社会表现不佳而面临合法性危机,那么 ESG 在缓解利益相关者担忧方面的作用就会大打折扣。
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