How to trigger and strengthen the positive impact of the internet on the income of farmers in the region? A case from China

IF 3.7 4区 管理学 Q2 BUSINESS
Lili Li, Linyi Zheng, Zhonggen Zhang, Yixiang Song
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Abstract

This paper explores how a region in a developing country can trigger and strengthen the positive impacts of the Internet on farmers’ income, using the case of flower and tree industry cluster in Shuyang County, Jiangsu Province, China. It finds that the combination of macro-level Internet popularization, micro-level Internet use, and local endowment conditions triggers the effect of the Internet on increasing farmers’ income. The case also shows that the continuous enhancement of this effect is essentially because internal supply can adapt to the continuous online migration of external demand and make creative adjustments, thereby achieving the cumulative fit of internal supply and external demand. This study can provide empirical evidence from China for the digital dividend issue in rural areas of developing countries, and provide a reference for developing countries to promote the role of the Internet in empowering farmers and increasing their incomes.

Abstract Image

如何激发和加强互联网对本地区农民收入的积极影响?中国案例
本文以中国江苏省沭阳县花卉苗木产业集群为例,探讨了发展中国家的一个地区如何触发和加强互联网对农民收入的积极影响。研究发现,宏观层面的互联网普及、微观层面的互联网使用以及当地的禀赋条件共同触发了互联网对农民增收的影响。案例还表明,这种效应的持续增强本质上是因为内部供给能够适应外部需求的不断在线迁移,并做出创造性调整,从而实现内部供给与外部需求的累积性契合。本研究可以为发展中国家农村地区的数字红利问题提供来自中国的经验证据,为发展中国家推动互联网在赋能农民、增加农民收入方面发挥作用提供参考。
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来源期刊
CiteScore
7.50
自引率
12.80%
发文量
99
期刊介绍: The Internet and the World Wide Web have brought a fundamental change in the way that individuals access data, information and services. Individuals have access to vast amounts of data, to experts and services that are not limited in time or space. This has forced business to change the way in which they conduct their commercial transactions with their end customers and with other businesses, resulting in the development of a global market through the Internet. The emergence of the Internet and electronic commerce raises many new research issues. The Electronic Commerce Research journal will serve as a forum for stimulating and disseminating research into all facets of electronic commerce - from research into core enabling technologies to work on assessing and understanding the implications of these technologies on societies, economies, businesses and individuals. The journal concentrates on theoretical as well as empirical research that leads to better understanding of electronic commerce and its implications. Topics covered by the journal include, but are not restricted to the following subjects as they relate to the Internet and electronic commerce: Dissemination of services through the Internet;Intelligent agents technologies and their impact;The global impact of electronic commerce;The economics of electronic commerce;Fraud reduction on the Internet;Mobile electronic commerce;Virtual electronic commerce systems;Application of computer and communication technologies to electronic commerce;Electronic market mechanisms and their impact;Auctioning over the Internet;Business models of Internet based companies;Service creation and provisioning;The job market created by the Internet and electronic commerce;Security, privacy, authorization and authentication of users and transactions on the Internet;Electronic data interc hange over the Internet;Electronic payment systems and electronic funds transfer;The impact of electronic commerce on organizational structures and processes;Supply chain management through the Internet;Marketing on the Internet;User adaptive advertisement;Standards in electronic commerce and their analysis;Metrics, measurement and prediction of user activity;On-line stock markets and financial trading;User devices for accessing the Internet and conducting electronic transactions;Efficient search techniques and engines on the WWW;Web based languages (e.g., HTML, XML, VRML, Java);Multimedia storage and distribution;Internet;Collaborative learning, gaming and work;Presentation page design techniques and tools;Virtual reality on the net and 3D visualization;Browsers and user interfaces;Web site management techniques and tools;Managing middleware to support electronic commerce;Web based education, and training;Electronic journals and publishing on the Internet;Legal issues, taxation and property rights;Modeling and design of networks to support Internet applications;Modeling, design and sizing of web site servers;Reliability of intensive on-line applications;Pervasive devices and pervasive computing in electronic commerce;Workflow for electronic commerce applications;Coordination technologies for electronic commerce;Personalization and mass customization technologies;Marketing and customer relationship management in electronic commerce;Service creation and provisioning. Audience: Academics and professionals involved in electronic commerce research and the application and use of the Internet. Managers, consultants, decision-makers and developers who value the use of electronic com merce research results. Special Issues: Electronic Commerce Research publishes from time to time a special issue of the devoted to a single subject area. If interested in serving as a guest editor for a special issue, please contact the Editor-in-Chief J. Christopher Westland at westland@uic.edu with a proposal for the special issue. Officially cited as: Electron Commer Res
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